Camila Chavarri (She/Her)

Head of Marketing | Avixa XChange Advocate, Newtech Group

About Camila Chavarri

Hi everyone! i´m very happy to be part of this community! I´m Camila, Head of Marketing at Newtech. I´ve been part of this profession for 10 years, going through different industries and now I have been in the AV industry for 3 years and counting!

I am very excited about all the innovation and constant evolution that this field brings. It is quite a challenge for us marketers.

I would love to hear more from everyone at Avixa Xchange. Let's get in touch!


Business Development Facilities Management IT Marketing/Communications Research Solutions Development


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Company Type

AV/IT Integration Experience Design IT/Software Development

Intro Content

AVIXA Insights

10 years in the Marketing world!

Thanks to the debate that took place among colleagues, inspired me to write this article and tell you how my experience has been so far. I´ve been a Marketer for about 10 years, since I began my career in this incredible and changing world.

Influencer Of

Recent Conversations

Recent Comments

Sep 20, 2023

@María Eugenia Friedlmeier con respecto a tu último artículo sobre: 

¿Qué opinión te trae este artículo con respecto a lo que mostraban los Supersónicos y los avances tecnológicos actuales?

Aug 31, 2023
Replying to Lucas Pagola Delibes

Thank you for sharing your professional journey, @Camila Chavarri !

Your ability to adapt to changes in different industries demonstrates that your true place is in the technology industry, where changes happen before we can fully understand them.

I've learned from you that being eager to take on new challenges and the ability to adapt and be creative in different situations are key to success. Also, effective communication across different teams and strong leadership in the Marketing department are essential for a company to lead in innovation and provide the best solutions to clients.

Your role as the Marketing leader in AV industry is a natural outcome of your journey and skills, setting an example for those of us who haven't followed a traditional or linear career path.

Let's keep working together to drive innovation!

thank you for your words Lucas!! Indeed we are going to continue breaking it and adding challenges in our day to day, let´s rock it!!!

Aug 31, 2023

Hi @Joey Davis 

Great article!

I would add another thing that I believe is essential for AV Marketing.

Deep knowledge of the AV industry distribution.

Despite the type of company (manufacturer, distributor, consultant, integrator, rental, etc.), it is important to understand the industry. It is technology, but it has it’s own style, challenges and spaces, different from IT or software, some of them general overall the distribution chain, and others completely exclusive on the place every player plays.

With this skill, AV Marketers can understand their prospects and their clients prospects, to include their goals, worries and motivations within their marketing efforts.

It would be interesting ot hear about some AV Marketers, so maybe @Franciele Mesadri, @Peter Schädel or   @Monisha Devaiah from AVIXA have something to share, or @Adriana Montanez @Camila Chavarri and  @Sheyla Ynope and share their opinion as a part of the industry.

You inspired me to write about my experience as a marketer, I invite you to read it! 10 years in the Marketing world! | AVIXA Xchange

Aug 30, 2023

Totally Agree Joey! Thanks for sharing such valuable information.