Sebastian Faura - AVIXA (He/Him)

Specialist, Digital Community, AVIXA

About Sebastian Faura - AVIXA

Community building specialist, with 10+ years of experience in technology! Love meeting new people, learning more about them, cultivating insightful discussions, and helping however I can. Passionate about video games, cars, and swordfighting!

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Like you said, I think when you're dealing with a highly knowledgeable demographic like AV pros, it's key to know that A. You know what you're doing, and B. They feel confident in your solutions. If you can prove to them that you've got a clean and holistic way to address their client needs while also covering common pain points, that establishes the high trust you'll need to gain leads.

Also, this might be sacrilege to some, but it's also worth being straightforward when you don't have a solution that can solve their needs. It might not get you business right at that moment, but people value honesty, and that may turn into a lead later on down the line who reaches back out to you for another need!

Hey folks! Quick thing, we resolved the bug that was preventing comments. Thanks for your patience!

The Gojira performance was INCREDIBLE, and I'm so glad they got to perform. Impressive live shows all around!

Replying to Emily Burkot - AVIXA

I love everything about this!  A baseball collab is perfect, considering baseball is also super popular in Japan. 

I'm honestly waiting on even wilder collaborations to go forward, with the massive success that this one had! Also thought it was funny that even the hololive members wondered aloud whether or not baseball fans had any inkling of what was going on.

Replying to Paul Konikowski

this is a fascinating collab

I honestly never would've guessed it for my life, but I deeply appreciate the marketer who took their shot. It landed so, so well!

I have absolutely been jumping up and down while pointing at the IT workforce as a huge recruitment source, especially as a significant number of layoffs have happened over the last couple of years. AV companies would do really well to make more forays into that talent pool!

Look, I'm sometimes bullied for STILL having VGA cables, but every so often someone has an ancient piece of hardware that needs it, and in that moment, I'm vindicated.

Also this is such a good performance, holy cow!

I'm curious to see what comes of this, especially as major audio AI generation platforms are getting into legal battles with major labels as a result of a lack of clarity. I know online platforms are licensing their content to genAI companies in order to secure more revenue, but I don't think that'll work here.