Hi everyone, I'm Freddy, Founder of MarketingForAV.com and Co-founder of DesignLab.
I've spent the last 15+ years in the AV industry, from designing award-winning systems to figuring out how to actually get those projects in the door.
The technical part? That's what most AV companies do brilliantly. The online visibility part? That's where I see incredible integrators lose projects to competitors with worse systems but better websites.
MarketingForAV.com exists because I got tired of watching talented AV professionals struggle to communicate their value online while generic marketing agencies tried to sell them strategies that don't understand RFIs, procurement cycles, or the difference between a corporate boardroom and a university lecture hall.
We're not a traditional agency. We come from AV. We've designed systems, quoted projects, and lived through the same sales cycles you face every day.
We speak your technical language: audio, video, control, lighting, collaboration, and immersive solutions. We understand your clients: corporate, education, government, hospitality, worship, and residential. And we know what actually moves a project from "we're interested" to "send us the proposal."
How we help AV companies across the United States:
SEO for AV Integrators → Show up when prospects search for solutions in your market → Optimize your site so decision-makers find you, not your competitors → Build content that ranks and converts
- Paid Advertising (PPC) → Target IT directors, facility managers, and procurement teams → Google and LinkedIn campaigns for your specific verticals → Turn ad spend into qualified conversations
- Content Marketing → Translate technical capabilities into buyer-friendly language → Case studies and service pages that build trust → Show how you solve real problems, not just product specs
- Website Development → Turn your site into a sales asset, not a digital brochure → Clear messaging, strong calls to action, built for conversion → Help visitors understand what you do in under 10 seconds
- Lead Generation Systems → Predictable pipeline instead of waiting for referrals → Combine SEO, PPC, and content tailored to your capacity → Designed for how AV projects actually get sold
We work with single-location integrators and multi-state service providers who understand that digital presence is no longer optional, but doing it with strategy and clarity still is.
If your AV company is ready to turn online visibility into qualified project opportunities, let's connect.
👉 info@marketingforav.com 🌐 marketingforav.com
Hello, I'm the Digital Media Producer at AVIXA! I'm a proud #AVTweep and love working in the awesome, vibrant industry known as AV. I'm Thai-'merican, overly-obsessed with cars, a hockey rink rat, and a doggo dad. (he/him)
As a Client Success Manager at Diversified, a leading global technology solutions provider, I oversee the delivery of cutting-edge audiovisual (AV) services to clients across Canada. With over 12 years of experience in customer-focused and operational roles, I bring a strategic approach to client relationships, ensuring both satisfaction and long-term success. My expertise spans strategic planning, cross-functional team leadership, and optimizing operational performance. I am passionate about leveraging technology to drive business transformation and enhance the customer experience. In addition to my role, I am a strong advocate for diversity, equity, and inclusion (DEI), and I actively support initiatives that promote these values both in the workplace and the AV industry. Some of my recent honours include being named Service Delivery of the Year, Top 100 Women in Events, 40 Under 40 by Commercial Integrator and BizBash, and Outstanding Volunteer of the Year by Meeting Professionals International Toronto.
Frank is an IT/AV Evangelist in the AV Industry. Frank strives to bridge the knowledge gap between Tech disciplines. As a self proclaimed "cert junkie" he holds more than 10+ IT/AV Industry certifications, along with an MS in Cyber-Security/Information Assurance and BS in IT Sec.
Frank is active on social media, is a life-long learner and believes in constant self-improvement. He contributes as an SME to AV publications and IT/Cybersecurity podcasts and events. He also hosts ITFactor, an IT - AV - Tech centric podcast on www.avnation.tv
He volunteers with AVIXA currently serving as the Chair of the Diversity Council where he is constantly mentoring and creating opportunities for community development through open communication.
I’m a has-been geek turned manager, turned executive, turned (hopefully) into leader. I love technology and even more I love people. So what I find really interesting is the intersection of people and technology…and in so many ways, that’s my definition of AV.
A marketing professional and 20-year AV industry veteran, I am a proud CTS holder and enthusiastic #AVfoodie who is passionate about innovative technologies, design, and all things AV.
I look forward to connecting with you here on Xchange and invite you to join me on LinkedIn as well.
To reach me, please message me on LinkedIn, as I am unable to reply to conversations here.
Senior Director of Development for AVIXA in EMEA with over 20 years experience in AV and IT industries. Started off in sound engineering in the late 90s then pursued a career in IT. After working in web development I returned to AV and have not looked back! I do at times pine to work more directly with the amazing technology available today to help create great AV experiences but I do get to see them being shared and celebrated! I look forward to seeing many of those examples on the Xchange!
Presently as Regional Director, AVIXA for India and GCC, I do aspire to support the AV and IT industry with access to the resources that are most beneficial to the businesses and professional outcomes.
My focus will be to bring to the AV/IT community in the region, knowledge and skill development through AVIXA Education, Certification and Training Resources. I look forward to work closely with allied associations, industry groups and professional society in the region with a similar focus.
And my areas of interest and learning are indeed the Emerging Technologies (what we know as AI, Metaverse, Cloud, Industry 4.0, and the likes) and how they impact what we do in our professional and personal lives as Humans!
Do feel free to reach out to me.
Joey Davis is a seasoned content and marketing professional with over 20 years of progressive experience in fast-paced digital media environments. The 2019 Technology Associates of Georgia Marketing Innovator of the Year recipient, he specializes in web content development, marketing strategy, writing, and graphic design.
AV, Bacon, sports, and watermelon in no particular order.