Franciele Mesadri - AVIXA (She/Her)

Marketing Manager - LatAm, AVIXA

About Franciele Mesadri - AVIXA

I lead AVIXA’s Latin America marketing and communications initiatives and I look forward to making new connections on the Xchange.

Company Type





English Portuguese Spanish

Influencer Of

Popular Content

Recent Conversations

Recent Comments

María Eugenia Friedlmeier's journey in the AV industry is truly inspiring! From being immersed in the industry from a young age to now contributing to its growth and innovation, she exemplifies dedication and passion. It's impressive how she bridges geographical boundaries, working remotely for Molver Technology SA while living in Italy. Her insights on the importance of transversal contacts within organizations highlight her understanding of effective communication and collaboration. It's great to see her active participation in AVIXA's Xchange, sharing valuable content, and being part of a diverse and supportive community. Keep shining, @María Eugenia Friedlmeier! Your contributions are invaluable to the AV industry! 

Great insights @Monisha Devaiah 

Overall, the key takeaway for me was the need for a holistic marketing approach that integrates creativity, data, talent, and societal responsibility. By understanding the interconnectedness of these elements and their impact on the customer journey, marketers can better align their efforts with business objectives and drive meaningful results.

Adding @Camila Chavarri @María Eugenia Friedlmeier since I believe the topic might be interesting to them as well :)

Por un lado, la IA ha brindado herramientas poderosas para automatizar tareas repetitivas y analizar grandes volúmenes de datos de manera eficiente, lo que podría aliviar la carga de trabajo y reducir el estrés asociado con la sobrecarga de información.

Sin embargo, la rápida evolución y adopción de la IA también pueden contribuir al agotamiento mental. La presión para mantenerse al día con las últimas tendencias tecnológicas y adaptarse a nuevas herramientas puede ser abrumadora, especialmente si no se cuenta con una capacitación adecuada o una integración efectiva de la IA en los procesos de trabajo existentes.

En última instancia, creo que la IA tiene el potencial de abordar algunos de los desafíos relacionados con el agotamiento mental al ofrecer soluciones más eficientes y personalizadas. Sin embargo, su implementación debe ser cuidadosamente gestionada para garantizar que se utilice de manera equilibrada y se priorice el bienestar mental de los profesionales del marketing.

Gracias por poner este tema tan importante sobre la mesa @Camila Chavarri 

Que buena reseña estimada @Franciele Mesadri - AVIXA , una feria muy exitosa!!! Felicidades y gracias por las atenciones. 

Muchas gracias a ti @Juan Carlos Medina, CTS por siempre aportar a nuestra industria AV! 

This success story undoubtedly sets a high standard for redefining the landscape of hybrid conferencing experiences, emphasizing the importance of superior technology in enhancing corporate communication benchmarks. Thanks for sharing @Monisha Devaiah 

Absolutely impressive! The dedication of the Govt. school in Drass, functioning in one of the world's most challenging environments, is commendable. 

It's heartening to witness technology being harnessed to bridge distances and enable quality education, transcending physical barriers. This exemplifies the power of determination and the impact technology can have, affirming pride in being a part of a nation where such remarkable contributions thrive. Thanks for sharing! 

It's incredible to see how this discussion delves into the multifaceted aspects of standardizing AV across organizational environments. The distinction between global and local standardization and the recognition of areas that resist standardization provide a comprehensive view of the challenges and opportunities in implementing AV standards.

This episode seems like a valuable resource for anyone navigating the complexities of AV integration within workplaces - thank you for sharing @David Allara 

The integration of Diversified's cutting-edge AV solution at Mercy Corps' Action Center brilliantly transforms global poverty issues into a captivating, tangible experience. Thank you for sharing, @Luana Crocco