Entrepreneur of the AV industry and communication technologies. Enthusiastic and committed to people, in creating companies with a high human sense, passionate about marketing and new forms of digital communication. With more than 27 years of experience, I currently manage Viewhaus, my goal is to lead the company and make it a benchmark in the AV industry in Mexico, as well as being part of the most important AV service provider network around the world. I I volunteer for AVIXA Xchange and I am part of the AVIXA sustainability advisory group, this allows me to endorse my interest and commitment to sustainability, circular economies and the environment.
As Content Manager, I develop both in-person and digital programs for AVIXA. I'm always looking for new content ideas that highlight topics and trends of importance to the AV industry, particularly in the areas of Content Production and Streaming, Learning and Live Events. My favorite part of my job is finding cool immersive experiences for our tours during InfoComm. Contact me at mwalsh@avixa.org with your thoughts.
Grifiths Zachariah, CTS, is an experienced professional in the Pro AV industry, currently serving as the Associate VP for the EMEAIO Sales and Global Alliancesgion at ClearOne Inc. With a background in electronics engineering and nearly two decades of experience in the industry, Grifiths has worked in various technical, training, project management, and sales leadership roles. This extensive experience has given him a deep understanding of the latest trends and innovations in the field and a passion for sharing his knowledge with others.
Throughout his career, Grifiths has worked with various system integration companies and manufacturers, managing large-scale projects and troubleshooting complex systems. This experience has equipped him with the skills needed to deliver high-quality, comprehensive training to AV professionals, focusing on sharing his experience to empower others to succeed in their careers.
Diseñador Técnico Audiovisual y Consultor Especialista en Integración y Automatización de Sistemas AV
Con más de 30 años de experiencia en el diseño, implementación y gestión de proyectos audiovisuales complejos, ha trabajado ampliamente en diversos sectores, incluidos el corporativo, minorista, mayorista, educativo y de entretenimiento. Su experiencia abarca el diseño de sonido profesional, la integración de sistemas y las tecnologías AV más avanzadas.
Educación y Formación Especializada:
Administrador de Empresas – Universidad de Medellín
Certified Technology Specialist (CTS) – AVIXA
Formación especializada en sistemas de audio profesional – NSCA, SYN-AUD-CON, CEDIA.
Certificaciones en diseño de sistemas de sonido, talleres de sonido en vivo, integración de sistemas, sistemas de audio para seguridad pública y audio en red.
Experiencia Profesional Clave:
Gerente Estratégico UX, Ambientes Inteligentes (2015-presente): Liderando el desarrollo de negocios en las áreas de audio, video y automatización, con enfoque en la experiencia del usuario e innovación.
Gerente de Ventas Bosch Communications: Gestión de ventas para el Área Andina y Centro America, enfocado a sistemas de audio profesional, megafonía y emergencias.
Gerente de Ventas ProAudio en Telex/ElectroVoice Gestión de ventas para América Latina, centrado en sistemas de audio profesional e intercomunicadores.
Consultor y Diseñador de Sistemas Integrados AV: Amplia experiencia en el diseño y consultoría de sistemas AV para estadios, aeropuertos, oficinas corporativas, universidades, entre otros.
Especialidades:
Diseño e implementación de sistemas AV
Sistemas de comunicación pública y de emergencia
Automatización de audio para espacios inteligentes
Integración de sistemas (Audio-Video-Seguridad)
At SpinetiX, I drive multichannel comms campaigns and oversee digital marketing, from website management to social media growth. I collaborate in cross-functional initiatives together with the product, support, and development teams to create product documentation. My role also involves directing our digital signage academy with AVIXA-approved courses and developing engaging brand-aligned content, as well as coordinating with internal and external partners to fulfill our marketing strategies. All this, while thriving in a multicultural setting of teammates from across the globe.
I´ve been in this industry since 2002, I graduated from electronics engineering while working as AV designer, after a while I realized that there were many things I couldn´t understand about sound that I was passionated about so I decided to do masters on sound and vibration in Sweden, during all these time had the chance to design and be responsible for relevant projects like Panamerican games athletic stadium, soccer stadiums, arenas, concert halls and many other of all kind
Hi everyone, I'm Freddy, Founder of MarketingForAV.com and Co-founder of DesignLab.
I've spent the last 15+ years in the AV industry, from designing award-winning systems to figuring out how to actually get those projects in the door.
The technical part? That's what most AV companies do brilliantly. The online visibility part? That's where I see incredible integrators lose projects to competitors with worse systems but better websites.
MarketingForAV.com exists because I got tired of watching talented AV professionals struggle to communicate their value online while generic marketing agencies tried to sell them strategies that don't understand RFIs, procurement cycles, or the difference between a corporate boardroom and a university lecture hall.
We're not a traditional agency. We come from AV. We've designed systems, quoted projects, and lived through the same sales cycles you face every day.
We speak your technical language: audio, video, control, lighting, collaboration, and immersive solutions. We understand your clients: corporate, education, government, hospitality, worship, and residential. And we know what actually moves a project from "we're interested" to "send us the proposal."
How we help AV companies across the United States:
SEO for AV Integrators → Show up when prospects search for solutions in your market → Optimize your site so decision-makers find you, not your competitors → Build content that ranks and converts
- Paid Advertising (PPC) → Target IT directors, facility managers, and procurement teams → Google and LinkedIn campaigns for your specific verticals → Turn ad spend into qualified conversations
- Content Marketing → Translate technical capabilities into buyer-friendly language → Case studies and service pages that build trust → Show how you solve real problems, not just product specs
- Website Development → Turn your site into a sales asset, not a digital brochure → Clear messaging, strong calls to action, built for conversion → Help visitors understand what you do in under 10 seconds
- Lead Generation Systems → Predictable pipeline instead of waiting for referrals → Combine SEO, PPC, and content tailored to your capacity → Designed for how AV projects actually get sold
We work with single-location integrators and multi-state service providers who understand that digital presence is no longer optional, but doing it with strategy and clarity still is.
If your AV company is ready to turn online visibility into qualified project opportunities, let's connect.
👉 info@marketingforav.com 🌐 marketingforav.com
Hola, soy Autista.
Diseñador de sistemas y soluciones de AV y dómotica.
Programador Biamp Tesira
Programador Crestron
Proyectos más interesantes:
-Residencial con 35 Zonas (Audio, Video, Clima, Iluminación)
-Desarrollo de sistema seguimiento de cámaras usando la voz. Integrando Shure, Biamp, Crestron y Arec.