Powering Projects With Precision AV Delivery | Proud Finalist – AV Awards 2025, AV Professional of the Year

I am a member of the AVIXA Market Intelligence team. I joined AVIXA in March 2024 as Senior Industry Analyst, which means I research and analyze data on the Pro AV industry across markets, geographies, solutions and products. I am responsible for content and analysis for the MOAR and IOTA. My background is varied as an IT analyst and consultant with more than 20 years' experience. In addition to building my knowledge in Pro AV, I have expertise in networking, IOT, and cybersecurity, and industry knowledge in telecom.

Live Sound Engineer with over 30 years of experience in live events, conferences, and corporate productions. Strong background in sound system design, setup, and operation for demanding, large-scale events. Known for reliability, adaptability, and effective collaboration with production teams.

Me considero una persona apasionada por lo que hace, me gusta trabajar y solucionar problemas.  Tengo afinidad con la fotografía, la música y las artes en general.  Dada mi formación profesional y el caminar en esta industria he aprendido a diseñar sistemas AV que generan experiencias de usuarios, que satisfacen necesidades y con una rápida adopción tecnológica.  Soy capaz de liderar y motivar equipos en torno a metas concretas, siempre preocupado del crecimiento del área como también de cada uno de sus miembros en particular. 

I´ve been in this industry since 2002, I graduated from electronics engineering while working as AV designer, after a while I realized that there were many things I couldn´t understand about sound that I was passionated about so I decided to do masters on sound and vibration in Sweden, during all these time had the chance to design and be responsible for relevant projects like Panamerican games athletic stadium, soccer stadiums, arenas, concert halls and many other of all kind

15+ years in the design engineer audiovisual industry with a focus on Corporate AV & video conferencing.

Entrepreneur of the AV industry and communication technologies. Enthusiastic and committed to people, in creating companies with a high human sense, passionate about marketing and new forms of digital communication. With more than 27 years of experience, I currently manage Viewhaus, my goal is to lead the company and make it a benchmark in the AV industry in Mexico, as well as being part of the most important AV service provider network around the world. I I volunteer for AVIXA Xchange and I am part of the AVIXA sustainability advisory group, this allows me to endorse my interest and commitment to sustainability, circular economies and the environment.

A University of Central Florida double-alum with a Master’s in Digital Media, I'm a content creator who loves bringing people together over shared interests. As AVIXA's Coordinator of Digital Content, I produce articles on a myriad of technology topics. I've also worked on virtual reality projects, transforming Romanian folk tales into VR narratives. 

Hi everyone, I'm Freddy, Founder of MarketingForAV.com and Co-founder of DesignLab. I've spent the last 15+ years in the AV industry, from designing award-winning systems to figuring out how to actually get those projects in the door. The technical part? That's what most AV companies do brilliantly. The online visibility part? That's where I see incredible integrators lose projects to competitors with worse systems but better websites. MarketingForAV.com exists because I got tired of watching talented AV professionals struggle to communicate their value online while generic marketing agencies tried to sell them strategies that don't understand RFIs, procurement cycles, or the difference between a corporate boardroom and a university lecture hall. We're not a traditional agency. We come from AV. We've designed systems, quoted projects, and lived through the same sales cycles you face every day. We speak your technical language: audio, video, control, lighting, collaboration, and immersive solutions. We understand your clients: corporate, education, government, hospitality, worship, and residential. And we know what actually moves a project from "we're interested" to "send us the proposal." How we help AV companies across the United States: SEO for AV Integrators → Show up when prospects search for solutions in your market → Optimize your site so decision-makers find you, not your competitors → Build content that ranks and converts - Paid Advertising (PPC) → Target IT directors, facility managers, and procurement teams → Google and LinkedIn campaigns for your specific verticals → Turn ad spend into qualified conversations - Content Marketing → Translate technical capabilities into buyer-friendly language → Case studies and service pages that build trust → Show how you solve real problems, not just product specs - Website Development → Turn your site into a sales asset, not a digital brochure → Clear messaging, strong calls to action, built for conversion → Help visitors understand what you do in under 10 seconds - Lead Generation Systems → Predictable pipeline instead of waiting for referrals → Combine SEO, PPC, and content tailored to your capacity → Designed for how AV projects actually get sold We work with single-location integrators and multi-state service providers who understand that digital presence is no longer optional, but doing it with strategy and clarity still is. If your AV company is ready to turn online visibility into qualified project opportunities, let's connect. 👉 info@marketingforav.com 🌐 marketingforav.com

Our Community Spotlight highlights some of the most prominent, active users in the AVIXA Xchange community. These quick interviews touch on hot topics within the AV industry right from the minds of experts in their respective fields.

Audio Visual Technician | Immersive Experience Specialist | d3 Disguise Operator | Creative Technologist | Project Manager Museum of the Bible Beeple Studios - Beeple LLC