CARLOS MURILL0

Regional Manager, Latin America & Caribbean, i3-Technologies N.V.

About CARLOS MURILL0

I’m a proud Colombian that loves life, family, friends, music, sports, food, travel, nature & meditation.

I have 20+ years of international experience in Sales, Trade Marketing & Marketing in different industries (Technology, Consumer Goods and Textiles).

During this time I’ve had the privilege to travel around and also live in different Countries (Canada, India) which has given me the gift to know different cultures and value the relevance of building cross-cultural understanding across nations.

In a nutshell, I’m really good at establishing Strategic Alliances and opening international Channels of Distribution in the Latin America & Caribbean Region, using my ability to build long term relationships with customers and peers, strategically deliver results, manage complex situations, and lead multicultural and multidisciplinary teams.

Company Type

Manufacturer

Department

AV Management Business Development Consulting

Language

English Portuguese Spanish

Influencer Of

Topics

Channels contributed to:

Conferencing & Collaboration Learning Solutions Business of AV

Rooms participated in:

Xchange Community Chat

Recent Comments

Jul 31, 2023
Replying to CARLOS MURILL0

Great article @Sachin Aathreya  !!!

Highlights from your article to me are: 

* Compatibility and Interoperability

* Training and Handholding Support

Companies should always remember that whatever technology they chose, it has to be EASY to use, EASY to implement, and EASY to expand. Also, it´s vital to keep in mind that all technology vendors are an important part of an Ecosystem, and so we should all work on promoting compatibility and interoperability. That´s why we all need to develop solutions that take in consideration the different needs of the company, employees, providers and customers.

Then, when people gets familiar with the technology, we can help them to make the best out of their experience and also to easily manage troubleshooting whenever it´s required just as simlple as if they were using their daily electronics (TV, smart phone, computer).

When they get to the level where they understand that technology is there to make their lives simpler, and not the opposite, then we will have happy end user willing to try new things everyday.

Dear @Lisa Matthews, CTS :

Great question.

Unfortunately there´s no "One size fits all" solution, but here are some things we do in at i3-Technologies N.V. (https://www.linkedin.com/company/i3technologies/) to promote adoption:

* Channel Training & Development: not only via an LMS content (microlearning style) but also via Live Training Events (Product Certifications) and Social Media content (YouTube, Tik Tok, etc).

* Building Community: we work very closely with our Distributors Channel Managers, and also with our Top Channel Sales Rep´s, and we make them part of a Community called #i3MASTERS. The spirit of this initiative is to provide taylor made training for those who provide 1st or 2nd level support to our valued Customers. It´s not a way just to throw more information at people. It´s a way to commit with the professional development of the people who cares the most about our company & solutions.

* Pre Sales: it all starts here. Our local Product Managers, who more than Sales are Product Experts & Business Developers, lead by example, and try to be present in as many Demos as possible with End Users. They always promote a Consulting role which ensures that Customer is only receiving information about  Solutions that solve a problem for them, and not just receiving a Sales Pitch about what we want to sell. If Customer understands well what our Solutions can do for them, then we move to the next phase: help the Customer design a Training plan that considers the needs of the company and of the individuals.

* Post Sales: we commit long term to the Training Plan by ensuring that our resources and our people will always be available to Customer to support them until they feel free to fly by themselves. We also promote the culture of having a "Train-the-Trainer" Team, which mainly are Early Adopters who are always willing to show other people in their organisations how to make the best use of the newest technology available to them.

Hope this helps ;)

Cheers

Jul 27, 2023

Great article @Sachin Aathreya  !!!

Highlights from your article to me are: 

* Compatibility and Interoperability

* Training and Handholding Support

Companies should always remember that whatever technology they chose, it has to be EASY to use, EASY to implement, and EASY to expand. Also, it´s vital to keep in mind that all technology vendors are an important part of an Ecosystem, and so we should all work on promoting compatibility and interoperability. That´s why we all need to develop solutions that take in consideration the different needs of the company, employees, providers and customers.

Then, when people gets familiar with the technology, we can help them to make the best out of their experience and also to easily manage troubleshooting whenever it´s required just as simlple as if they were using their daily electronics (TV, smart phone, computer).

When they get to the level where they understand that technology is there to make their lives simpler, and not the opposite, then we will have happy end user willing to try new things everyday.