Almo Pro AV aims to build a collaborative Pro AV community. We encourage you to ask questions and participate in the conversation. Our trusted, in-house experts provide thought leadership, audiovisual industry trends, event coverage, technology news, and resources to help grow your AV business. Almo Pro AV is the largest value-added North American Professional AV distributor offering its manufacturer and reseller partners the most expansive range of products, managed services, technical support and training to drive business growth and generate profits. Formed in 2022 following DCC’s acquisition of Almo Corporation, Almo Pro AV harnesses the combined sales, service, marketing and subject matter expertise to deliver customized business development strategies, programs and educational events that enable partners to thrive. With a highly-accomplished joint leadership team, more than 300 employees, 12 distribution facilities, and 2.7 million square feet of warehousing space, Almo Pro AV provides the specialization and resources its partners need while maintaining the personal distribution approach they expect. For more information about Almo Pro AV, go to www.AlmoProAV.com.

George Chacko is an innovative leader with over 25 years of experience in educational technology, audiovisual, and IT fields. As the Sr. Director of Academic and Classroom Technologies at Pace University, George has transformed the learning landscape by designing and implementing state-of-the-art, technology-enhanced classrooms, event spaces, and digital signage. His leadership has been crucial in Pace’s adoption of HyFlex, hybrid, and remote learning models, ensuring the university remains at the forefront of modern education. In addition to his administrative role, George serves as an adjunct faculty member at Pace University, teaching courses in AV and IT. This dual role allows him to directly engage with students, providing hands-on expertise and bridging the gap between technology strategy and application. George’s approach is defined by his commitment to innovation and exceptional customer service. Overseeing the AV, Helpdesk, and LMS teams across three campuses, he fosters a culture of creativity, collaboration, and responsiveness, continually enhancing the learning experience for both faculty and students. His ability to anticipate the needs of modern education has helped Pace University integrate flexible, forward-thinking AV solutions that support both in-person and remote learners. Beyond his role at Pace, George is a dynamic contributor to the AV industry. He is the co-founder and president of NextLvL Learning, an organization focused on pushing the boundaries of educational technology and experiential learning. George also hosts the popular tech podcast Cables, Coffee, and Curveballs, where he engages with industry leaders and explores the latest trends, challenges, and innovations shaping the field. George holds both a Master’s in Internet Technology and a Bachelor’s in Information Systems, with a minor in Business, from Pace University. His technical expertise is demonstrated through certifications such as Certified Technology Specialist™ (CTS®), Crestron DM Certified Engineer – 4K (DMC-E-4K), and Crestron DM Certified Designer – 4K (DMC-D-4K). In every role he assumes, George remains focused on pushing the boundaries of what’s possible in educational technology, ensuring that students and faculty have the tools they need to succeed in an ever-evolving digital world.

Everything You Need to Connect With Your Audience Every day, Ross powers live productions for billions of viewers. With the industry’s widest range of high-impact, high-efficiency solutions and services, Ross helps all manner of organizations create and share compelling content, from leading broadcasters to houses of worship, stadiums, corporations, education and governments. With approximately 1300 team members around the world and manufacturing facilities in Ontario and Austria and the most reliable service in the industry, we are here to turn your ideas, plans and strategies into reality.

For over 90 years, AtlasIED has been a recognized leader in the commercial audio industry, developing innovative audio and communication technology solutions for a wide variety of commercial environments. The company’s diverse, comprehensive, and ever-evolving solutions cater to the high-quality audio and communication needs of markets globally, including transportation, healthcare, corporate, industrial, government, hospitality, education, and house of worship. Technologically advanced, expertly engineered, and highly marketable, AtlasIED’s products and systems deliver mass communication, high intelligibility announcements, IP-based visual and audio communications, distributed audio, background music, paging, and sound masking solutions to commercial projects of every size and scope, including those which are mission-critical.

Focused and results-driven sales professional with 28 years of experience creating lucrative business development plans that drive multi-million dollar growth for companies of varying sizes and industries. Experienced in selling to channel partners and direct customers using solution-based sales methods, with an emphasis on detailed product knowledge, productive sales strategies, accurate account management, and superior client services. Exceptional strategic planning and market development skills. Adept in optimizing relationships with key clients, C-level decision makers, and valuable business partners. Effective management skills, creating teams that generate revenue and processes that save both time and money. Proven record of success in accomplishing set goals and objectives. My transferable skills include: • Channel development and recruitment. For distributors, resellers and DMR accounts. • Direct sales and channel support with end user opportunities with C-Level Executives. • Sales training and product demonstrations. • Uncovering client needs and offering appropriate products or services. • Selling solutions to customers and then backing up those sales with top-quality service. • Building relationships with coworkers, clients, and strategic business partners. • Sales incentive program development and end-user demand generation through successful marketing campaigns. Specialties: Digital Signage & Pro AV products. Team leader, competitive analysis, sales and channel strategies, sales training, system design and marketing.

Founded in Blackburn, England, Promethean reshapes how education organizations and modern workplaces use AV tech. A trusted leader and proven partner for over 25 years, the company’s award-winning ActivPanel displays and innovative software, ActivInspire, Explain Everything, and Promethean ActivSuite™, engage students, connect colleagues, and work together seamlessly. Promethean’s learning, collaboration, and communication solutions inspire users in 126 countries in various industries. Headquartered in Seattle, Washington, with offices worldwide, Promethean is a subsidiary of Mynd.ai, Inc. (NYSE American: MYND). Learn more at PrometheanWorld.com.