Using computer vision and machine learning, the idea is that if the platform can get a sense of what’s making people stop and watch in a defined environment, then content can be optimized based on that interest.
The system finds and schedules content to push to screens based on engagement metrics.
How it all technically works is a bit over my shiny head, but I had a good chat with Korbyt CTO George Clopp about what’s going on and its implications. We also get into what the future looks like for AI in digital signage.
You can listen in or read the transcript here: https://www.sixteen-nine.net/2023/09/19/korbyt-cto-george-clopp-on-going-big-on-ai-driven-digital-signage-long-before-chatgpt/