Broadcast AV

About that Argentina "billboard"...

Go to the profile of Mark Metzger
Mark Metzger
Digital Video Manager, AVIXA
About that Argentina "billboard"...
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This "billboard" fooled a lot of people after Argentina's win, myself included. So while it may not be possible for the AV community (yet), I think it raises interesting questions about brands and content. Is it worth the social media buzz even if you're not up front about modified content? Do audiences even care?

Many thanks to Dave Haynes at Sixteen:Nine for helping us play mythbusters on this one.

Go to the profile of Mark Metzger
Mark Metzger
Digital Video Manager, AVIXA

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