I have extensive knowledge in product marketing & research with a demonstrated history of working in the retail industry. I consider myself to be a marketing professional with over ten years of experience and am skilled in Analytics, E-commerce Content Creation and Management, E-mail Marketing, Social Media Marketing, and Cross-Channel Marketing.
I recently accepted a position in marketing in the AV/Digital Display market and am excited to learn more about the world of AV integration.
► WHAT I DO: Results-driven professional with extensive, real-world experience in Audio Visual (AV), Information Technology (IT), and Cybersecurity. Proficient in leading cross-functional teams, implementing robust security measures, and optimizing technology infrastructure. Adept at leveraging advanced certifications, including Avixa CTS-D, ISC2 CISSP, CompTIA Security+, ISACA CISM, a certificate from Harvard, a Bachelor of Science in Computer Engineering and Master of Science in Cybersecurity from Georgia Tech. Committed to staying at the forefront of industry trends and technologies, and leading by example. ► MY LEADERSHIP STYLE: • Manages issues and solutions with poise and confidence. • Leads and demonstrates the ability to gain support at all levels of the organization. • Maintains a strong sense of urgency to get things done thoroughly, not quickly, and delegates responsibility to others in a personable way. • Plans for the big picture while adapting to shifting gears to achieve goals, using strong foresight and organizational skills. ►WHAT SETS ME APART FROM THE REST: • Audiovisual + IT + Cybersecurity + Architectural + Marketing experience • Seasoned engineer / architect with broad and in-depth technical, analytical, and conceptual skills • Proven track record of effectively communicating with business leadership and other vendors • Strong interpersonal and collaborative skills to drive security messages to teams • Extensive knowledge of subcontracting, construction projects, labor estimates, privacy, control system protocols, and integrated audiovisual systems ▶ RELEVANT EXPERIENCE: 🔹 Cybersecurity: • Developed and executed cybersecurity strategies to safeguard critical systems and mitigate potential threats. • Conducted vulnerability assessments and advanced hunting techniques to identify and address security vulnerabilities. • Collaborated with cross-functional teams to ensure compliance with industry regulations and best practices. 🔹 AV and IT: • Successfully managed and supported AV and IT operations, overseeing the implementation and maintenance of technology solutions in military facilities, and audio visual integrators nationwide. • Led the design and deployment of integrated AV systems, enhancing collaboration and communication across the organization. • Implemented cybersecurity protocols to protect sensitive data and mitigate security risks. #GeorgiaTech #Harvard #RiskManagement #SecOps #SecurityOperationsCenter #CloudSecurity #DFIR #SecurityAuditing #Cybersecurity #Confidentiality #Integrity #Availability #IncidentResponse #InfoSec #NetworkSecurity #DataPrivacy #ThreatIntelligence #CTS-D #CISSP #CISM
Marketer at Global USS. Co-host of the Global USS Tech Talk Podcast.
As Content Manager, I develop both in-person and digital programs for AVIXA. I'm always looking for new content ideas that highlight topics and trends of importance to the AV industry, particularly in the areas of Content Production and Streaming, Learning and Live Events. My favorite part of my job is finding cool immersive experiences for our tours during InfoComm. Contact me at mwalsh@avixa.org with your thoughts.
I’m a has-been geek turned manager, turned executive, turned (hopefully) into leader. I love technology and even more I love people. So what I find really interesting is the intersection of people and technology…and in so many ways, that’s my definition of AV.
I came into marketing through technical and sales roles, so I’ve never looked at it like a support function. To me, it’s part of how a company grows, earns trust, and stays relevant. Today I lead global marketing at CTI across Pro AV, broadcast, and mission critical markets. My work sits across growth, positioning, sales alignment, and market strategy in environments where the sales cycles are real, the stakes are high, and credibility matters. I lead a distributed global team and work across markets where strategy cannot just sound smart. It has to hold up in the real world. That means connecting the work to market reality, supporting growth across regions, and making sure execution actually matches the story. I do my best work in complex B2B environments where trust is earned slowly, buyers are skeptical, and activity is easy to confuse with progress. It usually is not. I care a lot about the gap between what a company says, how it operates, and how it grows. That gap tells you whether the strategy is real.