Over 18 years of professional experience within the technical event production and broadcast environment performing following functions: audiovisual installation; preventive maintenance and equipment replacement; pre-production, localization and production planning activities; field-based video production with high degree of interactions with clients and operating all portable video and audio equipment; management of tools in OB vans ; lighting and A/V equipment set-up for outside and TV stage broadcasting; operating event production systems for mid and high-level both corporate events and live experiential events such as sports, serials, entertaining programs, etc.

I have been in the Audio-Visual industry for 20+ years in various sales and marketing roles in both the private and public sectors. My work history includes working with integrators and manufacturers such as Christie Digital, Epson, and currently with QSC. I am passionate about helping women succeed in the industry and have spent the past 6 years working with the AVIXA Women’s Council, a group of professionals committed to supporting and empowering women who work in the technology and AV industry – first as a member, two years ago appointed as co-chair to the Los Angeles/Orange County region, and at the start of 2022, Co-Chair to the council. The council has over a thousand members and 50 groups throughout the world.

• +8 years' experience in AV integration and projects, working with the best technology providers worldwide. • Experience in multinational accounts/ projects as an AV integrator. • Experience in COC, CCC, NOC, and SOC solutions. • 3 years of military service as a reserve technical officer in the Egyptian Air Defense Forces. • Academic background: - Major: Electronic Engineering - Minor: Control Engineering

A University of Central Florida double-alum with a Master’s in Digital Media, I'm a content creator who loves bringing people together over shared interests. As AVIXA's Coordinator of Digital Content, I produce articles on a myriad of technology topics. I've also worked on virtual reality projects, transforming Romanian folk tales into VR narratives. 

Hi everyone, I'm Freddy, Founder of MarketingForAV.com and Co-founder of DesignLab. I've spent the last 15+ years in the AV industry, from designing award-winning systems to figuring out how to actually get those projects in the door. The technical part? That's what most AV companies do brilliantly. The online visibility part? That's where I see incredible integrators lose projects to competitors with worse systems but better websites. MarketingForAV.com exists because I got tired of watching talented AV professionals struggle to communicate their value online while generic marketing agencies tried to sell them strategies that don't understand RFIs, procurement cycles, or the difference between a corporate boardroom and a university lecture hall. We're not a traditional agency. We come from AV. We've designed systems, quoted projects, and lived through the same sales cycles you face every day. We speak your technical language: audio, video, control, lighting, collaboration, and immersive solutions. We understand your clients: corporate, education, government, hospitality, worship, and residential. And we know what actually moves a project from "we're interested" to "send us the proposal." How we help AV companies across the United States: SEO for AV Integrators → Show up when prospects search for solutions in your market → Optimize your site so decision-makers find you, not your competitors → Build content that ranks and converts - Paid Advertising (PPC) → Target IT directors, facility managers, and procurement teams → Google and LinkedIn campaigns for your specific verticals → Turn ad spend into qualified conversations - Content Marketing → Translate technical capabilities into buyer-friendly language → Case studies and service pages that build trust → Show how you solve real problems, not just product specs - Website Development → Turn your site into a sales asset, not a digital brochure → Clear messaging, strong calls to action, built for conversion → Help visitors understand what you do in under 10 seconds - Lead Generation Systems → Predictable pipeline instead of waiting for referrals → Combine SEO, PPC, and content tailored to your capacity → Designed for how AV projects actually get sold We work with single-location integrators and multi-state service providers who understand that digital presence is no longer optional, but doing it with strategy and clarity still is. If your AV company is ready to turn online visibility into qualified project opportunities, let's connect. 👉 info@marketingforav.com 🌐 marketingforav.com

Diseño e Integración de Soluciones Audiovisuales, Comunicaciones Unificadas y Colaboración, ofrecemos una amplia gama de soluciones para cada cliente. #ConectandoPersonasConTecnologia

Diseñador Técnico Audiovisual y Consultor Especialista en Integración y Automatización de Sistemas AV   Con más de 30 años de experiencia en el diseño, implementación y gestión de proyectos audiovisuales complejos, ha trabajado ampliamente en diversos sectores, incluidos el corporativo, minorista, mayorista, educativo y de entretenimiento. Su experiencia abarca el diseño de sonido profesional, la integración de sistemas y las tecnologías AV más avanzadas.   Educación y Formación Especializada: Administrador de Empresas – Universidad de Medellín Certified Technology Specialist (CTS) – AVIXA Formación especializada en sistemas de audio profesional – NSCA, SYN-AUD-CON, CEDIA. Certificaciones en diseño de sistemas de sonido, talleres de sonido en vivo, integración de sistemas, sistemas de audio para seguridad pública y audio en red.   Experiencia Profesional Clave: Gerente Estratégico UX, Ambientes Inteligentes (2015-presente): Liderando el desarrollo de negocios en las áreas de audio, video y automatización, con enfoque en la experiencia del usuario e innovación. Gerente de Ventas Bosch Communications: Gestión de ventas para el Área Andina y Centro America, enfocado a sistemas de audio profesional, megafonía y emergencias. Gerente de Ventas ProAudio en Telex/ElectroVoice Gestión de ventas para América Latina, centrado en sistemas de audio profesional e intercomunicadores. Consultor y Diseñador de Sistemas Integrados AV: Amplia experiencia en el diseño y consultoría de sistemas AV para estadios, aeropuertos, oficinas corporativas, universidades, entre otros.   Especialidades: Diseño e implementación de sistemas AV Sistemas de comunicación pública y de emergencia Automatización de audio para espacios inteligentes Integración de sistemas (Audio-Video-Seguridad)