ISE Barcelona Tradeshow

Integrated Systems Europe (ISE) in Barcelona has firmly established itself as the world’s most important trade show for professional AV, digital signage, and systems integration—and its relevance to self-service and kiosk technology continues to grow every year.

What began as an AV-centric event is now a global showcase for connected experiences, AI-driven interaction, and software-defined infrastructure that directly shapes retail, transportation, healthcare, hospitality, and public-space deployments.

Date: Feb 3-6

Why ISE Matters to the Kiosk and Self-Service Industry

ISE is no longer just about screens and speakers. It is increasingly about how people interact with technology in physical spaces—a core concern for kiosk manufacturers, software providers, and systems integrators.

Key areas of overlap include:

• Digital signage as a transaction surface, not just a display

• Touch, voice, and computer vision interfaces

• AV over IP and remote device management

• AI-enabled content personalization

• Smart spaces and integrated environments

• Accessibility, usability, and inclusive design

For self-service deployments, these technologies define how kiosks, menu boards, wayfinding displays, and unattended systems evolve from static endpoints into intelligent, adaptive platforms.

Most Searched and Discussed Topics Around ISE

Search and attendee interest around ISE consistently clusters around a few high-value themes:

1. Digital Signage & DooH

Digital signage remains one of the most searched and heavily trafficked topics tied to ISE. The focus has shifted from hardware to:

• Content orchestration

• Real-time data integration

• Retail media networks

• Audience measurement and analytics

For kiosk deployments, signage is increasingly transaction-adjacent, supporting ordering, upsell, queue management, and wayfinding.

2. AI in AV and Smart Spaces

Artificial intelligence is now embedded across the show floor:

• AI-driven content scheduling

• Computer vision for audience analytics

• Voice interaction and natural language interfaces

• Predictive maintenance and remote monitoring

These same AI capabilities are rapidly becoming standard expectations in self-service kiosks and unattended retail.

3. AV-over-IP and Infrastructure

ISE attracts strong search interest around:

• AV-over-IP platforms

• Cloud-managed AV systems

• Networked displays and endpoints

This mirrors trends in kiosk fleets, where remote management, scalability, and uptime are mission-critical.

4. Smart Buildings and Integrated Environments

ISE’s “smart spaces” focus aligns directly with:

• Smart airports and transit hubs

• Hospitals and clinics

• Stadiums, venues, and theme parks

• Mixed-use retail environments

Kiosks and interactive displays are increasingly first-class components of these integrated environments, not standalone devices.

Barcelona as a Global Technology Hub

The move to Fira de Barcelona Gran Via continues to elevate ISE’s global stature. Barcelona offers:

• Easy international access

• Strong European and APAC participation

• A growing reputation as a smart-city and innovation hub

For global kiosk manufacturers and solution providers, ISE is often the most efficient way to engage European buyers, integrators, and public-sector decision-makers in one place.

What to Watch Going Forward

For those in self-service, kiosks, and unattended retail, ISE provides early signals on where the market is headed:

• Displays becoming interactive endpoints

• Software overtaking hardware as the primary value driver

• AI becoming embedded, not optional

• Accessibility and compliance moving from checkbox to design requirement

• AV, IT, and OT converging into a single ecosystem

Final Takeaway

ISE Barcelona is no longer adjacent to the kiosk and self-service industry—it is increasingly upstream from it.

The technologies showcased at ISE shape how kiosks are designed, managed, secured, and experienced worldwide. For anyone serious about the future of digital signage, interactive displays, and intelligent self-service, ISE is not optional—it’s essential.

Top 20 Exhibitors to Watch at ISE (Self-Service, Signage & Edge)

Digital Signage & Experience Platforms

1. BrightSign (4S150)
   Category leader in digital signage media players; deeply embedded in retail, QSR, and kiosk ecosystems.

2. Scala (STRATACACHE) (2Q220)
   Enterprise-grade digital experience platform powering global retail media and self-service touchpoints.

3. SpinetiX (4S400)
   Signage OS + media players known for reliability and secure deployments in public environments.

4. ScreenCloud (4C600)
   Fast-growing cloud signage CMS with strong traction in distributed retail and workplace signage.

5. signageOS (4M700)
   Critical middleware layer enabling hardware-agnostic digital signage at scale.

Self-Service, Kiosks & Interactive

1. Prestop (2U600)
   One of Europe’s strongest pure-play self-service kiosk manufacturers.

2. Elo (Zebra Technologies) (2Q800)
   Foundational touch technology for kiosks, POS, healthcare check-in, and industrial HMI.

3. Intuiface (4M600)
   No-code interactive experience platform widely used in kiosks, wayfinding, and brand activations.

4. Kuori (4S200)
   Nordic-designed kiosks and rugged self-service terminals with strong outdoor credibility.

5. ProDVX (2J100)
   Secure Android-based interactive displays purpose-built for public-facing deployments.

Thin Client, Edge AI & Embedded Compute

1. Giada (4E350)
   AIoT and edge computing specialist tightly aligned with digital signage and self-service.

2. AOPEN (4J500)
   Established signage and media player OEM with ChromeOS and Windows edge deployments.

3. AAEON (4G200)
   Industrial AI edge computing powering kiosks, EV infrastructure, and smart city deployments.

4. Qbic Technology (2V700)
   ARM-based industrial compute designed for unattended retail and smart signage.

5. Shuttle (4B280)
   Fanless and small-form-factor PCs widely used behind kiosks and digital displays.

Displays, LED & Public Infrastructure

1. Samsung Electronics (3F500)
   Dominant force across signage, interactive displays, and large-format public installations.

2. LG Electronics (3K100)
   OLED, LED, and commercial display innovation shaping next-gen interactive environments.

3. Leyard / Planar (3A390)
   High-end LED video walls increasingly deployed as interactive and transactional surfaces.

4. Daktronics (3D100)
   Large-scale digital display infrastructure relevant to transit, venues, and public spaces.

Resources

• LG 2025 ISE Page
• https://ise2026.mapyourshow.com/8_0/floorplan/
• https://ise2026.mapyourshow.com/8_0/explore/exhibitor-gallery.cfm?featured=false
• https://www.iseurope.org/welcome/registration
• Main website — https://www.iseurope.org/

Highlights from 2025

• Kinetic LED Display: A 7,180 x 4,090mm screen composed of 88 connected LED panels. Its rotating cube-shaped modules created dynamic visual effects enhanced by AI integration. Visitors could upload photos via QR code, which LG’s generative AI transformed into Pop Art-style images displayed on the Kinetic LED.
• AM Micro LED Display: The 136-inch AM Micro LED with a 0.78mm pixel pitch was a technological marvel, as the most complete AM display product at ISE 2025.

Free Entry Code to ISE 2026

ISE Invitation Code