The Growing Influence of Broadcast AV will be Apparent at InfoComm 2025

As the professional audiovisual (AV) industry continues to evolve, the lines between traditional AV applications and broadcast technology are blurring, creating a dynamic convergence that’s set to take center stage at InfoComm 2025.
The Growing Influence of Broadcast AV will be Apparent at InfoComm 2025
Like

Share this post

Choose a social network to share with.

This is a representation of how your post may appear on social media. The actual post will vary between social networks

As the professional audiovisual (AV) industry continues to evolve, the lines between traditional AV applications and broadcast technology are blurring, creating a dynamic convergence that’s set to take center stage at InfoComm 2025. Scheduled for June 7-13 at the Orange County Convention Center in Orlando, Florida, this year’s InfoComm promises to be a pivotal showcase for the Broadcast AV sector, with an increasing number of exhibitors traditionally associated with the NAB Show now bringing their innovations to the AV-focused trade show. This shift underscores the growing importance of broadcast technologies in shaping integrated AV experiences across corporate, education, government, and house of worship markets. Broadfield Distributing, Inc. will be exhibiting at Infocomm in booth 3189 with many Broadcast AV partners from their growing linecard.

Infocomm 2025 Map
Be sure to visit Broadfield at Infocomm 2025 booth #3189

A Convergence of Industries
Historically, InfoComm has been the premier event for professional AV solutions, attracting systems integrators, technology managers, and end-users seeking cutting-edge tools for audio, video, conferencing, and digital signage. Meanwhile, the NAB Show has long served as the go-to gathering for the broadcast, media, and entertainment industries, spotlighting innovations in content creation, production, and distribution. However, as businesses, institutions, and organizations increasingly demand high-quality, scalable content delivery—whether for live streaming, hybrid events, or immersive experiences—the overlap between these two worlds has become undeniable.
This convergence is driving a notable trend: exhibitors once exclusive to the NAB Show are now expanding their presence to InfoComm, recognizing the opportunity to reach a broader audience of AV professionals eager to integrate broadcast-grade solutions into their workflows. At InfoComm 2025, attendees can expect to see a robust lineup of companies showcasing products that bridge the gap between AV and broadcast, offering tools that enhance production quality, streamline workflows, and deliver seamless content to diverse audiences.

NAB 2024 Absen LED Wall
A Look Back at an Absen LED Wall Display in Action at NAB 2024


Broadcast AV Takes the Spotlight

InfoComm 2025 will feature a dedicated Spotlight Stage, a new addition designed to highlight fast-growing solution areas, including Broadcast AV. This stage will serve as a hub for in-depth discussions and networking, bringing together solution providers and attendees to explore how broadcast technologies are transforming the AV landscape. From advancements in AV-over-IP for scalable distribution to AI-driven production tools that simplify content creation, the Broadcast AV presence at InfoComm reflects the industry’s shift toward integrated, high-impact experiences.
The growing emphasis on Broadcast AV is also evident in the exhibitor lineup. Companies that have traditionally showcased their latest cameras, switchers, and streaming solutions at NAB are now doubling down on InfoComm, tailoring their offerings to meet the needs of AV professionals in corporate settings, educational institutions, government facilities, and houses of worship. This crossover highlights the versatility of broadcast technology, which is no longer confined to traditional media but is now a vital component of modern AV ecosystems.


Broadfield Distributing, Inc. Showcasing Broadcast AV Workflows at Booth 3189

Among the exhibitors at InfoComm 2025 is Broadfield Distributing, a trusted distribution source for AV and broadcast solutions. Located at booth #3189, Broadfield will be demonstrating a range of workflow solutions tailored to key verticals: Corporate AV, House of Worship, Education, and Government. Their showcase will emphasize products designed to streamline content creation, management, and distribution, empowering organizations to deliver professional-grade experiences with ease.
A key highlight of Broadfield’s exhibit will be their focus on products with TAA (Trade Agreements Act) certification, a critical consideration for government clients and other regulated sectors. TAA-compliant solutions ensure that equipment meets stringent sourcing and manufacturing standards, making them ideal for federal and state projects. Whether it’s a corporate boardroom requiring seamless video conferencing, a house of worship streaming services to a global congregation, an educational institution producing instructional content, or a government agency deploying secure AV systems, Broadfield’s offerings are designed to meet diverse needs with reliability and efficiency.
Broadfield’s presence at InfoComm 2025 exemplifies the growing synergy between broadcast and AV. By bringing their expertise in workflow solutions—honed through years of serving the broadcast market—to the InfoComm audience, they’re helping AV professionals adopt broadcast-quality tools that elevate their projects. Attendees visiting booth 3189 can expect hands-on demonstrations and insights into how these solutions can enhance production workflows while meeting the unique demands of their specific industries.

Broadfield at NAB 2024
Bradfield Distributing Inc. Presenting The Latest Gear at the 2024 NAB Trade Show

Why the Shift Matters

The influx of NAB Show exhibitors into InfoComm reflects broader industry trends. As remote production, live streaming, and hybrid workflows become standard across sectors, AV professionals are seeking broadcast-grade tools that offer flexibility, scalability, and top-tier performance. At the same time, broadcast companies see InfoComm as a gateway to new markets, where their technologies can address the rising demand for polished, accessible content delivery.
This shift also aligns with InfoComm’s broader mission to explore the intersection of AV, IT, and broadcast. The show’s educational sessions, including new workshops like “AV Program Management Mentalities” and “The Esports Facility Formula,” will delve into how broadcast technologies can enhance user experiences at scale. 


Looking Ahead to InfoComm 2025

As InfoComm 2025 approaches, the growing prominence of Broadcast AV signals an exciting evolution for the industry. With exhibitors like Broadfield Distributing leading the charge at booth 3189, attendees will have the chance to explore workflow solutions that combine the best of AV and broadcast innovation. From TAA-certified products for government applications to versatile tools for corporate, worship, and educational settings, the show promises to be a melting pot of ideas and technologies that will shape the future of integrated experiences.
For AV professionals, integrators, and end-users alike, InfoComm 2025 is poised to be more than just a trade show—it’s a glimpse into a unified future where broadcast and AV work hand in hand to deliver exceptional outcomes. Mark your calendars for June 7-13, and don’t miss the chance to see how this convergence is redefining what’s possible in the world of professional AV.

Broadfield Distributing Inc.Broadfield Distributing Inc. Partners

Please sign in

If you are a registered user on AVIXA Xchange, please sign in