Sports Stadiums Signing Up With LG

LG Electronics has partnered with the Baltimore Ravens and sports agency ANC to deliver next-generation display technology
Sports Stadiums Signing Up With LG
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LG Electronics has partnered with the Baltimore Ravens

From Sixteen-Nine — LG Electronics has partnered with the Baltimore Ravens and sports agency ANC to deliver next-generation display technology at M&T Bank Stadium, dramatically enhancing the fan experience for the 2025 and 2026 NFL seasons. The rollout includes over 12,000 square feet of digital signage, featuring a 216-foot landmark screen at Gate A, fine-pitch LED displays in field-level clubs, new video walls in the North, South, and Endzone Clubs, as well as updated signage and more than 100 new LG TVs throughout concourses and common areas.

Stadium Technology Highlights

  • The Gate A entrance now boasts the largest stadium screen, serving as a major visual landmark.

  • Field-level clubs have immersive fine-pitch LED displays, while the North and South clubs feature new video walls and curved screens.

  • Endzone Clubs and Hospitality Village have been modernized with LG digital signage to bring fans closer to game action.

  • Over 100 LG TVs have been installed throughout concourses, ensuring fans can enjoy highlights and live action from any area of the stadium.

Next-Phase Upgrades

  • After the 2025 season, a 2,300-square-foot transparent mesh LED display will be added to the northwest plaza façade and additional high-res screens placed at gates and plazas.

Marketing and Fan Engagement

  • The partnership goes beyond hardware, including digital marketing, fan events, a monthly “Most Reliable Player” series, and LG OLED TV giveaways tied to the brand’s home appliance reputation.

  • These efforts reinforce LG’s growing role in modernizing U.S. sports venues, including stadiums for the Boston Red Sox, Dallas Cowboys, and Atlanta Falcons.

The improvements at M&T Bank Stadium are designed to create a more connected, vibrant, and immersive fan environment using LG’s industry-leading digital signage and display innovations.

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