Carhartt WIP opens its second flagship store in El Born-Barcelona in partnership with LEDDREAM
The American workwear brand is continuing its expansion in Spain. #CarharttWIP #WorkInProgress has raised the shutters on a brand-new, spacious location spanning over 400 square meters, spread across two generously sized floors.
Flagship Carhartt WIP - El Born, Barcelona


Situated within the historical building on Plaza Comercial street, in the vibrant and popular neighborhood of El Born, Barcelona, this impressive two-story space boasts a sleek and industrial aesthetic. It features minimalist furnishings with refined elements, including a glossy walnut wood structure that connects the two levels.

The store has also incorporated cutting-edge audiovisual installations, creating a truly unique experience. The result is a space that captures the essence of the brand while preserving the building's historic charm.
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Carhartt WIP was founded in 1994 by Edwin Faeh, with the aim of bringing the brand's products to the European market. It is currently known as Carhartt Work In Progress (WIP). Since then, the brand has started designing its own collections, blending American style with inspiration from Carhartt WIP's original workwear.
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Carhartt WIP also has stores in Madrid, Valencia, Bilbao, and Ibiza. Additionally, the brand has its own music department and skate team. Internationally, the brand is present in 80 different countries worldwide, including Germany, France, London, Australia, Japan, and South Korea. If you're in Barcelona, don't forget to visit the Carhartt store. You'll love it!


As LEDDREAM Group, as specialists in LED and audiovisual technological solutions, we continue to provide new digital solutions to our partners and clients!
About US: We are an audiovisual engineering company, we specialize in providing technological solutions based on LED screens, digital content creation, and dynamic digital lighting. We design, inspire, and collaborate in the creation of new digital and functional spaces, adapted to any type of architecture or space used. As a technology partner, we provide the most innovative solutions on the market, aiming to bring spaces to life and generate memorable interactive and digital experiences that attract shopping center visitors. We have a virtual showroom, where you can learn about all our technological solutions. Reserve your space at mkt@leddream.es
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@LEDDREAM Group, another vibrant example of design and technology blending to enhance the retail experience. I'm curious about their music department and its impact on the store's design. Do they often host live events? Do the displays support live functions and, if so, are they controlled at the store level?