Analytical and results-driven Project Manager with extensive experience leading large-scale projects and on-site implementations in Control & Automation, Low-Current Systems, and AV technologies. Passionate about smart building and smart home solutions, ensuring projects are delivered on time, within budget, and aligned with client expectations. Strong background in physics and computer science, enabling structured problem-solving and innovative system integration.
When I first started in AV, I remember hearing how AV professionals really care about the human experience, not just the tech. And it's true! I love connecting the dots to help people find the AV resources they need, building communities where people come together and being a part of such a vibrant (and welcoming) industry.
With a background in content strategy, brand management, and community building for global franchises like Star Wars and Star Trek, I’ve spent my career connecting people to the stories they love. At AVIXA, I’m doing the same—only now, the story is AV itself: how it connects, empowers, and transforms us. I’m especially drawn to the intersection of AV and pop culture, immersive tech, and storytelling. I’m here to help others unlock the potential of Xchange—whether it’s building their brand, expanding their reach, or just finding their people.
As AVIXA's manager of editorial content, I bring to the role fifteen years of marketing experience and ten working predominantly in editorial and video content. I've spent many years in the entertainment industry working for Nickelodeon, Lucasfilm, Disney, and even a small theater in the heart of Florence, Italy. I love great stories and finding the right way to tell them. I am also a stop-motion animation aficionado who makes puppets and writes books. And if you have a food-related AV story, I'd love to hear it!
Our Community Spotlight highlights some of the most prominent, active users in the AVIXA Xchange community. These quick interviews touch on hot topics within the AV industry right from the minds of experts in their respective fields.
MattPana.com | @MattPana Navigating the crossroads of content and community in #proAV? Shoot me message, I'd love to hear what you're working on!
I am available to contribute to content, webinars, panels and podcasts on the following topics:
Diversity and AAPI
Marketing and Content Creation
Podcasting and Voice-Over Work
Trade Associations and Nonprofits
AV within an IT environment
Matt's roots first took shape in at Seton Hall University, where he studied abroad in 4 countries and was quickly elected as one of the youngest National Chairs of FIND Inc., the east coast’s largest Filipino-American student organization.
His latest mission has been to cultivate communities and develop engaging content, garnering a decade of experience in marketing, production, and digital media. After serving as a Communication Consultant for the United Nations (UNDP), Matt would go on to complete a Master’s in Communication at Purdue University.
In this current chapter, Matt leverages his passions for media and technology to serve ISDA as a thought leader in the public sector. He is also an AVIXA XChange Advocate, contributing to content that cultivates conversation in the pro AV community.
As an architect by training (BS Architecture, Cal Poly SLO) and a collaborative technologist with four decades of practice, I’m passionate about mentoring the next generation of AV professionals in the intersection of technology, strategy, and leadership. I've been active in AVIXA since 1986, and served on the national board, 1993-2000. I'm a Fellow of the Society of Marketing Professional Services (SMPS), and an Associate member of the American Institute of Architects.
My expertise spans audiovisual systems design, integrated building technology, strategic business development, and higher education technology planning. I bring an award-winning, B2B design thinking approach developed through leadership roles with national AEC and technology firms. I’ve led marketing and sales strategy, designed future-ready digital experience environments, and helped organizations implement AI-powered tools to scale expertise and performance.
I’m available as a mentor or advisor in areas including AV system design for education and civic spaces, AI-enhanced business development, strategic marketing for integrators and consultants, digital experience planning, and leadership development for rising professionals. I’m especially focused on helping firms utilize technology not just to build systems, but to establish credibility, save time, and drive revenue growth.
Known throughout the AEC and AV industries for my thought leadership and integrity, I share insights through industry publications, AVIXA and SMPS events, and my blog, CatalystFactor—a resource for growth strategies, leadership development, and marketing innovation.
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► WHAT I DO: Results-driven professional with extensive, real-world experience in Audio Visual (AV), Information Technology (IT), and Cybersecurity. Proficient in leading cross-functional teams, implementing robust security measures, and optimizing technology infrastructure. Adept at leveraging advanced certifications, including Avixa CTS-D, ISC2 CISSP, CompTIA Security+, ISACA CISM, a certificate from Harvard, a Bachelor of Science in Computer Engineering and Master of Science in Cybersecurity from Georgia Tech. Committed to staying at the forefront of industry trends and technologies, and leading by example. ► MY LEADERSHIP STYLE: • Manages issues and solutions with poise and confidence. • Leads and demonstrates the ability to gain support at all levels of the organization. • Maintains a strong sense of urgency to get things done thoroughly, not quickly, and delegates responsibility to others in a personable way. • Plans for the big picture while adapting to shifting gears to achieve goals, using strong foresight and organizational skills. ►WHAT SETS ME APART FROM THE REST: • Audiovisual + IT + Cybersecurity + Architectural + Marketing experience • Seasoned engineer / architect with broad and in-depth technical, analytical, and conceptual skills • Proven track record of effectively communicating with business leadership and other vendors • Strong interpersonal and collaborative skills to drive security messages to teams • Extensive knowledge of subcontracting, construction projects, labor estimates, privacy, control system protocols, and integrated audiovisual systems ▶ RELEVANT EXPERIENCE: 🔹 Cybersecurity: • Developed and executed cybersecurity strategies to safeguard critical systems and mitigate potential threats. • Conducted vulnerability assessments and advanced hunting techniques to identify and address security vulnerabilities. • Collaborated with cross-functional teams to ensure compliance with industry regulations and best practices. 🔹 AV and IT: • Successfully managed and supported AV and IT operations, overseeing the implementation and maintenance of technology solutions in military facilities, and audio visual integrators nationwide. • Led the design and deployment of integrated AV systems, enhancing collaboration and communication across the organization. • Implemented cybersecurity protocols to protect sensitive data and mitigate security risks. #GeorgiaTech #Harvard #RiskManagement #SecOps #SecurityOperationsCenter #CloudSecurity #DFIR #SecurityAuditing #Cybersecurity #Confidentiality #Integrity #Availability #IncidentResponse #InfoSec #NetworkSecurity #DataPrivacy #ThreatIntelligence #CTS-D #CISSP #CISM
I'm very passionate about the AV and IT fields. I love DJing as well. I'm hard working, dependable and a great team player.
With over 20 years of experience in the AV and ELV industries, I specialize in AV system design, installation, management, and integration across diverse sectors, including corporate, education, sports, healthcare, hospitality, and government. My career began in 2003 with the AV team at a 5-star hotel in Lebanon, where I developed a passion for AV systems.
I hold certifications as a Project Management Professional (PMP) from PMI, as well as CTS-D and CTS-I from AVIXA, blending technical expertise with strong project leadership. I have extensive experience deploying technologies from leading manufacturers such as Crestron, Extron, Biamp, and many others, while managing vendors and ensuring seamless integration.
Currently, I am part of BLINQ, a division of IMAR Trading and Contracting in Qatar, where I serve as the ELV Projects Manager, focusing on ELV systems and immersive AV solutions. I am committed to continuous learning, staying ahead of industry trends, and mentoring emerging professionals to elevate the AV field
We’re not satisfied with the status quo, nor are our customers. Our goal is to move beyond where AV integrators have traditionally lived – focusing more on outcomes and moving your businesses forward.
For customers across industries and geographies, FORTÉ delivers next-generation visual collaboration solutions built with a people-first approach.
The employee-owners of FORTÉ leverage unrivaled technical experience, talent, and commitment in delivering customized AV solutions that empower you to seize opportunities and imagine new possibilities.
Founded in 1974 by Joe Stoebner, FORTÉ has grown from one office location in North Dakota to 42 locations in the United States and four locations in Europe. FORTÉ is also the only employee-owned communications and collaboration company with more than 1,500 employees as of August 2025. The company serves customers in all 50 states and, as the Regional Business Unit of GPA, FORTÉ assists multinational enterprises, providing design, delivery and installation services in 170 cities around the world.
FORTÉ's unique approach with its customers includes providing subject matter expertise in enterprise audiovisual solutions, unified collaboration solutions, Microsoft services, digital media, mission critical solutions, and broadcast solutions. In addition, FORTÉ delivers a complete suite of managed services to ensure every solution remains up-to-date and functioning as it should.
In 2024, FORTÉ announced the addition of its Velocity Logisitics Center in Dallas, Texas. This center enables FORTÉ to develop and deploy pre-engineered meeting room solutions anywhere in the United States within days, not months. An industry first!
At Newtech Group, we guide our customers throughout their digital transformation and technological adoption journey. Making complex communications and collaborations solutions simple for all types of organizations. We streamline and transform traditional channels into agile and effective ones, allowing for greater efficiency and productivity.
We started the business 22 years ago but before those years we inaugurated the first videoconference service though Latam in 1989, leading us today to help the customers in design and deployments of MTR rooms. Our knowledge on phone system integration evolved from LCS (Live Communications Services) to OCS (Office Communication Services), to Skype for Business, and now to Microsoft Teams. As we continue to grow, we are leveraging our expertise in audio and video, adoption and change management, cognitive services, and software development, we provide a comprehensive view to ensure successful customer outcomes.
Partnering with Microsoft in many areas: FastTrack Ready Partner, Microsoft Teams Rooms partner program, JumpStart Employee Experience Viva program and performing as an ISV to develop extensions to the Microsoft 365 platform, positions us to tackle customer issues from different fronts. Besides, we have strategic partnerships with global hardware vendors, like Poly/HP, Logitech, Crestron, Lenovo, Jabra, Cisco, Neat, Yealink, Jupiter and more to complete our offering.
We provide services throughout Latin America with commercial offices in Argentina, Chile, Mexico, Peru, Colombia, Panama, Brasil and the United States.
Hi everyone! i´m very happy to be part of this community! I´m Camila, Head of Marketing at Newtech. I´ve been part of this profession for 10 years, going through different industries and now I have been in the AV industry for 4 years and counting!
I am very excited about all the innovation and constant evolution that this field brings. It is quite a challenge for us marketers.
I would love to hear more from everyone at Avixa Xchange. Let's get in touch!
Premium Audio, Video & Lighting Solutions
We partner with you to help bring your vision to life by providing audio visual solutions for all your corporate event needs. We focus on three main things: Technology, Family and Success. We pair that technology with top tier, talented AV technicians. Each one of our family members is expertly trained in their field so you can feel confident that your event will be a success!
Technology is what we do