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At SpinetiX, I drive multichannel comms campaigns and oversee digital marketing, from website management to social media growth. I collaborate in cross-functional initiatives together with the product, support, and development teams to create product documentation. My role also involves directing our digital signage academy with AVIXA-approved courses and developing engaging brand-aligned content, as well as coordinating with internal and external partners to fulfill our marketing strategies. All this, while thriving in a multicultural setting of teammates from across the globe.
A marketing professional and 20-year AV industry veteran, I am a proud CTS holder and enthusiastic #AVfoodie who is passionate about innovative technologies, design, and all things AV.
I look forward to connecting with you here on Xchange and invite you to join me on LinkedIn as well.
To reach me, please message me on LinkedIn, as I am unable to reply to conversations here.
Presently as Regional Director, AVIXA for India and GCC, I do aspire to support the AV and IT industry with access to the resources that are most beneficial to the businesses and professional outcomes.
My focus will be to bring to the AV/IT community in the region, knowledge and skill development through AVIXA Education, Certification and Training Resources. I look forward to work closely with allied associations, industry groups and professional society in the region with a similar focus.
And my areas of interest and learning are indeed the Emerging Technologies (what we know as AI, Metaverse, Cloud, Industry 4.0, and the likes) and how they impact what we do in our professional and personal lives as Humans!
Do feel free to reach out to me.
I lead AVIXA’s APAC marketing and communications initiatives, which include member communication, vertical market events, educational programmes and AVIXA’s brand presence at the association’s trade shows in the region. I look forward to making new connections on the Xchange and leverage digital as a medium to offer value to members and support the association’s commitment of being a hub for AV in the region. https://xchange.avixa.org/users/avixa
I lead AVIXA’s Latin America marketing and communications initiatives and I look forward to making new connections on the Xchange.
Helping lead the charge of AVIXA's research efforts into the trends and opportunities in the pro AV industry. When not digging into data, speaking and writing about the trends, or discussing where to focus our research efforts next, I enjoy spending time outdoors on walks, hikes or fishing adventures. Though I also have a soft spot for consuming AV content in my DIY home theater, thanks to a love for good audio I get honest from my Dad!
Grifiths Zachariah, CTS, is an experienced professional in the Pro AV industry, currently serving as the Associate VP for the EMEAIO Sales and Global Alliancesgion at ClearOne Inc. With a background in electronics engineering and nearly two decades of experience in the industry, Grifiths has worked in various technical, training, project management, and sales leadership roles. This extensive experience has given him a deep understanding of the latest trends and innovations in the field and a passion for sharing his knowledge with others.
Throughout his career, Grifiths has worked with various system integration companies and manufacturers, managing large-scale projects and troubleshooting complex systems. This experience has equipped him with the skills needed to deliver high-quality, comprehensive training to AV professionals, focusing on sharing his experience to empower others to succeed in their careers.