Peter Schädel - AVIXA (He/Him)

Manager Marketing EMEA, AVIXA Germany GmbH

Company Type

Industry Association

Department

Marketing/Communications

Language

English German

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Hi @Joey Davis

good and very true list. 

One addition: the technical knowledge described in 1 is crucial for performing well in 4.
Actually, from my experience, you do not have to skilled in tech as eg. tech support folks, but what you really need to understand is how any new feature and technology helps the customer/client to reach their goals better, faster and cheaper.

And one more suggestion for (future) AV-Marketeers: Travel, see different countries and cultures, meet your customers and their customers, learn about cultural differences and the reasons why people elsewhere may have chosen other solutions than the one from your employer. It might be because of a badly chosen product name, different building or fire safety codes. 
In short: The is not one marketing approach for product, a worldwide industry needs a lot of adaptions to regional cultures and habits.   

Hi Mohannad, 
Looking forward to your thoughts once you watched it!

 

Hallo Tanja, 

vielen Dank nochmal an Dich und das gesamte prodTel Team für die Gastfreundschaft und die Unterstützung, die viel zum Gelingen dieser Veranstaltung beigetragen hat!

Dear Mohannad, 

I have checked with invidis and like DSS Europe 2022, there will be no live streaming from the event. 

Inividis has a youtube channel where you can see highlights from DSS Europe 2022 and other invidis events. 

I hope this helps!