What’s on at the AV Showcase 2025 - PART II – 13-14 May 2025

Have you ever wondered why certain teams seem to collaborate effortlessly, even when working remotely? Or why some organizations respond faster and communicate more effectively with clients than others? What if the key lies not just in talent, but in the technology that connects them?
As remote and hybrid work become the norm, Unified Communications and Collaboration (UC&C) systems are transforming how teams connect, collaborate and succeed; no matter where they are. But what exactly is UC&C and how does it turn everyday interactions into seamless, powerful collaboration?
UC & C integrates diverse communication tools into a unified framework, streamlining how teams connect and work together. UC&C is more than just a set of tools; it’s a holistic approach to modern communication that leverages technology to improve efficiency, flexibility and responsiveness within organizations.
A-Key Components of UC&C:
B-Benefits of UC&C in the Modern Workplace
The Role of UC&C in Hybrid and Remote Work :
In the evolving work landscape, UC&C plays a crucial role in supporting hybrid and remote work environments. It allows teams to collaborate seamlessly regardless of location, providing the flexibility to work from home, the office, or anywhere in between. UC&C solutions empower organizations to maintain productivity and team cohesion in remote settings by creating an accessible, unified workspace.
C -Future Trends in UC&C :
Finally integrating communication and collaboration tools into a single ecosystem, UC&C creates a streamlined, efficient workspace. It’s a strategic investment that improves employee satisfaction, enhances productivity and ensures businesses remain agile in an increasingly digital world. The right UC&C solution not only supports current business needs but also adapts to future changes, making it an invaluable asset in the modern workplace.
With over 20 years of experience in the AV and ELV industries, I specialize in AV system design, installation, management, and integration across diverse sectors, including corporate, education, sports, healthcare, hospitality, and government. My career began in 2003 with the AV team at a 5-star hotel in Lebanon, where I developed a passion for AV systems.
I hold certifications as a Project Management Professional (PMP) from PMI, as well as CTS-D and CTS-I from AVIXA, blending technical expertise with strong project leadership. I have extensive experience deploying technologies from leading manufacturers such as Crestron, Extron, Biamp, and many others, while managing vendors and ensuring seamless integration.
Currently, I am part of BLINQ, a division of IMAR Trading and Contracting in Qatar, where I serve as the ELV Projects Manager, focusing on ELV systems and immersive AV solutions. I am committed to continuous learning, staying ahead of industry trends, and mentoring emerging professionals to elevate the AV field
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