I am a professional with over 15 years of experience in the AV industry and hold a Master’s degree in Electrical Engineering, combining practical expertise with a strong academic foundation. I lead engineering teams in developing and deploying innovative AV solutions across key sectors, including defense, education, finance, and healthcare. As the director of Wave AV, I guide the company’s technological roadmap, focusing on the adoption of cutting-edge solutions and emerging industry standards. I’m committed to continuous learning - earning certifications such as CTS-D and CTS-I reflects that dedication. My leadership is driven by a vision to push the boundaries of AV technology and strengthen the industry’s evolution.

Professor of Digital Marketing Strategies & CMO at Voome I am passionate about digital innovation and take pride in sharing this enthusiasm with my students, colleagues, and clients. I believe that passion is essential to thrive in an ecosystem like ours, where innovation and tools evolve rapidly. My journey in this field began in 2005 in the Mobile VAS market, encompassing early mobile games and ringtones. In 2011, I founded my first startup, Meetale, one of Italy’s pioneering digital publishing platforms, which the Italian Unitary Writers Association recognized as the most significant in the country. Following a substantial international experience in a collaborative project between India and Italy, I founded dfarm – Digital Transformation Factory in 2019. This network was created to embed digitalization within company processes and teams. My commitment to education led me to start teaching at the School of Management at LUM University in September 2019, using the Learning by Doing approach. Since 2022, I have served as Chief Marketing Officer (CMO) at Voome.

I´ve been in this industry since 2002, I graduated from electronics engineering while working as AV designer, after a while I realized that there were many things I couldn´t understand about sound that I was passionated about so I decided to do masters on sound and vibration in Sweden, during all these time had the chance to design and be responsible for relevant projects like Panamerican games athletic stadium, soccer stadiums, arenas, concert halls and many other of all kind

🎯 Role Overview 🔸AV Systems Designer / Solutions Architect 🔹Crafting bespoke audio-visual systems tailored to client needs. 🛠️ Core Responsibilities 🔸Designing customized AV solutions with precision and technical depth. 🔸Creating comprehensive technical documentation. 🔸Acting as a technical authority during business development. 🔸Managing multiple projects while balancing account managers' expectations. 💻 Specialization in Video Conferencing Platforms 🔸Expertise in designing AV systems for: 🔹Microsoft Teams Rooms, Zoom Rooms, Webex Rooms, Google Meet Rooms 🔧 Technology Stack 🔸Solutions built using leading AV brands: 🚀 Design Philosophy 🔸Integration of the latest corporate AV trends. 🔸Focus on innovation, security, and scalability. 🔸Incorporating networking and security into AV designs. 🔸Ensuring alignment with user experience through close collaboration with teams and clients.

As AVIXA's manager of editorial content, I bring to the role fifteen years of marketing experience and ten working predominantly in editorial and video content. I've spent many years in the entertainment industry working for Nickelodeon, Lucasfilm, Disney, and even a small theater in the heart of Florence, Italy. I love great stories and finding the right way to tell them. I am also a stop-motion animation aficionado who makes puppets and writes books. And if you have a food-related AV story, I'd love to hear it!

Recipient of the Young AV Professional of the Year 2025 by SIIA Awards... I have played a pivotal role in leading renowned companies worldwide, consistently achieving outstanding performance. My efforts have been instrumental in transforming startups into process-driven, million-dollar enterprises. Developing and executing go-to-market strategies while reaching targeted goals has been a core part of my methodology. By harnessing technology for innovation, I have consistently stayed ahead of the curve and delivered exceptional results. Throughout the years, I have cultivated a healthy work-life balance that has allowed me to delve into deeper aspects of Self, Life, and Spirituality, firmly embracing the belief in oneness. As a lifelong seeker of knowledge and an avid learner, I am committed to innovating and implementing effective strategies that yield remarkable results for all stakeholders.

Integrate is Australia’s premier annual AV and Integration trade show. This event is a hub of activity for local and global brands to showcase solutions and products to a diverse audience of AV professionals, integrators, technicians and corporate end-users. Beyond product showcases, Integrate facilitates valuable connections between manufacturers, qualified buyers and distributors. The show also features the nation’s leading AV education platform designed to help business harness the latest AV innovations to create immersive, meaningful experiences.

Performance-driven professional offering over 17 years of insightful experience, building on a strong foundation in AV systems and workplace transformation strategy, I work hands-on with clients to design, implement, and optimize technology that drives collaboration, innovation, and productivity in the modern workplace.

Passionate in identifying and delivering the right resource to our members in the Pro-AV market from India & GCC countries to achieve their goals in Education , Certification, Standards and Market Research so they better utilise them for the development of their businesses. https://xchange.avixa.org/users/avixa

Analytical and results-driven Project Manager with extensive experience leading large-scale projects and on-site implementations in Control & Automation, Low-Current Systems, and AV technologies. Passionate about smart building and smart home solutions, ensuring projects are delivered on time, within budget, and aligned with client expectations. Strong background in physics and computer science, enabling structured problem-solving and innovative system integration.

With over 20 years of experience in the AV and ELV industries, I specialize in AV system design, installation, management, and integration across diverse sectors, including corporate, education, sports, healthcare, hospitality, and government. My career began in 2003 with the AV team at a 5-star hotel in Lebanon, where I developed a passion for AV systems. I hold certifications as a Project Management Professional (PMP) from PMI, as well as CTS-D and CTS-I from AVIXA, blending technical expertise with strong project leadership. I have extensive experience deploying technologies from leading manufacturers such as Crestron, Extron, Biamp, and many others, while managing vendors and ensuring seamless integration. Currently, I am part of BLINQ, a division of IMAR Trading and Contracting in Qatar, where I serve as the ELV Projects Manager, focusing on ELV systems and immersive AV solutions. I am committed to continuous learning, staying ahead of industry trends, and mentoring emerging professionals to elevate the AV field

Started Journey as Live sound System Engineer For small AV company in 2007. Then join one Dubbing studio and Done Some Movies Dubbing and Music Mixing Till 2008. After 2008 Started working as Freelancer for Audio Jobs as Recording, Dubbing and Mixing engineer for regional language Music and Movies. From 2010 corporate journey Started with Manufacturer of AV Acessories in India. Till 2012 worked as Technical Marketing team Head for the Product developments and Possible solutions for Pro Audio and Video Industry Acessories. After 2013 Started working for Pro Audio Industry Products as BDM for West India. From 2016 Working as Individual Audio, Video and Acoustics Design Consultant for freelance projects across India and in global market.

I am responsible for Global Industry Engagement for AVIXA, including all membership, councils, sponsorships, and engagement programs. Oversee global sales and account management programs including our global partner accounts. Member of Strategic leadership team with involvement in association operational management and product development to meet Member needs and deliver them profitably. This function engages AVIXA ProAV members across all segments and global regions to maximize Association membership growth, member engagement, and revenue.

► WHAT I DO: Results-driven professional with extensive, real-world experience in Audio Visual (AV), Information Technology (IT), and Cybersecurity. Proficient in leading cross-functional teams, implementing robust security measures, and optimizing technology infrastructure. Adept at leveraging advanced certifications, including Avixa CTS-D, ISC2 CISSP, CompTIA Security+, a certificate from Harvard, a Bachelor of Science in Computer Engineering and Master of Science in Cybersecurity from Georgia Tech. Committed to staying at the forefront of industry trends and technologies, and leading by example.   ► MY LEADERSHIP STYLE: • Manages issues and solutions with poise and confidence. • Leads and demonstrates the ability to gain support at all levels of the organization. • Maintains a strong sense of urgency to get things done thoroughly, not quickly, and delegates responsibility to others in a personable way. • Plans for the big picture while adapting to shifting gears to achieve goals, using strong foresight and organizational skills. ►WHAT SETS ME APART FROM THE REST: • Audiovisual + IT + Cybersecurity + Architectural + Marketing experience • Seasoned engineer / architect with broad and in-depth technical, analytical, and conceptual skills • Proven track record of effectively communicating with business leadership and other vendors • Strong interpersonal and collaborative skills to drive security messages to teams • Extensive knowledge of subcontracting, construction projects, labor estimates, privacy, control system protocols, and integrated audiovisual systems ▶ RELEVANT EXPERIENCE: 🔹 Cybersecurity: • Developed and executed cybersecurity strategies to safeguard critical systems and mitigate potential threats. • Conducted vulnerability assessments and advanced hunting techniques to identify and address security vulnerabilities. • Collaborated with cross-functional teams to ensure compliance with industry regulations and best practices. 🔹 AV and IT: • Successfully managed and supported AV and IT operations, overseeing the implementation and maintenance of technology solutions in military facilities, and audio visual integrators nationwide. • Led the design and deployment of integrated AV systems, enhancing collaboration and communication across the organization. • Implemented cybersecurity protocols to protect sensitive data and mitigate security risks. #GeorgiaTech #Harvard #RiskManagement #SecOps #SecurityOperationsCenter #CloudSecurity #DFIR #SecurityAuditing #Cybersecurity #Confidentiality #Integrity #Availability #IncidentResponse #InfoSec #NetworkSecurity #DataPrivacy #ThreatIntelligence #CTS-D #CISSP

¡Hola a todos! Estoy encantada de ser parte de esta comunidad. Soy Virginia, Gerente de Marketing y Relaciones Globales en Proyecciones Digitales – GPA Argentina y Uruguay. Con 13 años de experiencia en la industria AV, me apasiona la innovación, el arte y todo lo que impulsa nuevas formas de crear y conectar. A lo largo de mi carrera, he buscado integrar la interculturalidad y la sustentabilidad en cada proyecto, porque creo que solo con una mirada consciente y diversa es posible generar un impacto real y duradero.