Live Events / Performance Entertainment

UnderTow Cocktail Bar Immerses Visitors with Spatial Audio

In the latest episode of "How'd They Do That?" AVIXA explores UnderTow Cocktail Bar, a hip, subterranean cocktail bar serving tiki-style drinks in space inspired by an old-world ship.
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Charles Heureaux and Alesia Hendley
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UnderTow Cocktail Bar Immerses Visitors with Spatial Audio
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"A Party for the Body and the Brain" - Sónar Festival... How'd They Do That?

In the latest episode of "How'd They Do That?" AVIXA explores Sónar, the European festival that best reflects the evolution and expansion of digital and electronic music and culture since its first edition in 1994.

Immersive and spatial audio systems have long been used at places like movie theaters and theme parks. But with recent developments in spatial technology, you no longer have to be an expert to create a fully immersive audio experience.

Join Alesia Hendley as she takes you to UnderTow, where co-founder Rich Furnari uses immersive storytelling to create an unforgettable customer experience.

Check out more episodes at AVIXA.org or on AVIXA's YouTube channel!

Go to the profile of Charles Heureaux

Contributors

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Go to the profile of Charles Heureaux

Charles Heureaux

Media Designer, AVIXA

Contributing author

Go to the profile of Alesia Hendley

Alesia Hendley

Multimedia Content Creator, @thesmoothfactor

Multiple Contributors
Charles Heureaux and Alesia Hendley

Contributors

Author

Go to the profile of Charles Heureaux

Charles Heureaux

Media Designer, AVIXA

Contributing author

Go to the profile of Alesia Hendley

Alesia Hendley

Multimedia Content Creator, @thesmoothfactor

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Go to the profile of Lisa Matthews, CTS
Lisa Matthews, CTS
almost 3 years ago

"We're telling the drink's story before the cocktail is even in your hand." It looks as though Spatial's software made it easy for Undertow's owner to design the experience as he imagined...himself! That's awesome! 

@Alesia Hendley, what was it like to be in the space?! 

@Crestron Electronics, Inc. #immersiveaudio #immersiveexperience 

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