Photo credit: Panumas Nikhomkhai, Pexels

We hear it time and time again.  The descriptive phrase "one throat to choke" that expresses the desire to work with just one individual who represents the entire project. Technology buyers want simplicity and convenience - one streamlined solution from a single source.  It's something we've faced between manufacturers and systems integrators, between integrators and GCs, and between AV and IT. 

Traditionally, AV and IT systems have operated in silos, governed by IT departments. However, as AV over IP becomes widespread, the push for converged networks—where IT and AV coexist on a single platform—gains momentum. This Inavate article by Paul Milligan explores industry insights from integrators, consultants, and manufacturers to understand the rise of converged networks, their benefits, and the potential future of AV and IT integration.

Dive into the full article, "When Two Becomes One", to explore expert perspectives on the growing trend of converged networks and how it could revolutionize efficiency and collaboration across the industry.

What are YOUR current experiences? Are you noting a shift? Share in the comments below.