When Screens Watch Back: What AV Manufacturers Must Get Right About AI‑Enabled Digital Signage
As artificial intelligence accelerates demand for faster, smarter, and more sustainable data centers, AV professionals are uniquely positioned to influence the future of these high-performance environments. From immersive visualization tools to intelligent environmental controls, the integration of AV technology is becoming essential in shaping how data centers operate and evolve. Gensler’s conversation with Joy Hughes in their article "How the AI Gold Rush is Influencing Data Center Design Trends" reveals how design is adapting to AI’s pace, with innovations like liquid cooling, hyperscale scalability, and real-time responsiveness leading the way.
👉 Read the full article to explore how your expertise can help drive the next wave of intelligent infrastructure.
A marketing professional and 20-year AV industry veteran, I am a proud CTS holder and enthusiastic #AVfoodie who is passionate about innovative technologies, design, and all things AV.
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