Delivering Experiential Digital Signage around the world. Local presence with a Global reach. Hablamos español! Let’s #getCarriedaway

Professor of Digital Marketing Strategies & CMO at Voome I am passionate about digital innovation and take pride in sharing this enthusiasm with my students, colleagues, and clients. I believe that passion is essential to thrive in an ecosystem like ours, where innovation and tools evolve rapidly. My journey in this field began in 2005 in the Mobile VAS market, encompassing early mobile games and ringtones. In 2011, I founded my first startup, Meetale, one of Italy’s pioneering digital publishing platforms, which the Italian Unitary Writers Association recognized as the most significant in the country. Following a substantial international experience in a collaborative project between India and Italy, I founded dfarm – Digital Transformation Factory in 2019. This network was created to embed digitalization within company processes and teams. My commitment to education led me to start teaching at the School of Management at LUM University in September 2019, using the Learning by Doing approach. Since 2022, I have served as Chief Marketing Officer (CMO) at Voome.

I grew up in a family of 4 generations of photographers, and then went on to study civil engineering at IIT Delhi. My journey in AV began with The AV Workshop in 1987 as Chief AV Programmer, and then going on to setup A. V. Graphics (P) Limited in 1988. In these 37 years, I have acquired a complete understanding of the audio-visual medium as well as technical mastery in the control and synchronisation of media devices for audio, video, lighting and projection. My expertise includes - audio-visual production; design, production and installation of Son-et-Lumière (sound & light) shows; as well as immersive experiences in museums. This blend of both technical as well a creative skills has given me a distinct advantage in delivering AV projects to perfection.

with a career dedicated to sophisticated audiovisual systems. My role at Channels TV revolves around ensuring flawless live production and broadcast transmission. The heart of my work lies in the meticulous setup and maintenance of audio-visual systems, satellite up-linking/downlinking, and audio-visual streaming, all vital for seamless media delivery. My expertise characterized by extensive workflows is underpinned by strategic certifications from AVIXA, Dante, and AMX, which enhance my proficiency in design, troubleshooting, and reporting. My commitment to excellence has been instrumental to meeting the dynamic needs of our audience and stakeholders.