Giuliana is a freelance journalist, has a background in Project Management and Communication and has a phd in New Technologies for Cultural and Art Institutions. In 2014, she co-founded Streamcolors together with Giacomo Giannella. Streamcolors is a digital art studio specializing in real-time software development and production of interactive solutions, immersive experiences, video, VR and video games for clients around the world, including institutions cultural institutions, corporations, and design and fashion brands. Humans, Arts and Technologies are the key interpretation through which Streamcolors opens the door to finding unique solutions that enhance imagination, knowledge, creativity and interaction.

For the past 22 years, I have been actively involved in this dynamic Industry, witnessing its incredible evolution firsthand.   I started my career as a salesman, working to understand the intricacies of audio and video market. Through education, I climbed the ranks and am now proud to be a partner and Director of Products at Discabos Group Brasil, a leading value-added distributor that supplies products and services to audio and video integrators. My responsibilities are relationships with manufacturers, forecasting, logistics, and product development.   In addition to my role at Discabos, I have been an active member of Avixa for the past decade, immersing myself in this vibrant community of professionals. In 2018, I earned my Certified Technology Specialist (CTS), further solidifying my expertise in the AV industry. I am very proud of it. Four years ago, I received a humbling invitation to join the Avixa Foundation as a Director. Today, I proudly serve as its President, a position that fills me with immense pride and a deep sense of purpose.  For those unfamiliar with the Avixa Foundation, it is a non-profit organization dedicated to encourage the talent pathway and to fostering the careers within the AV industry. We are here to create the futures leaders of our industry. To achieve this, we have assembled an extraordinary team of staff and directors who work to develop activities and programs aligned with our strategic goals. In July 2023 I began to command the operation of DUCaaS, an AV technical services outsourcing company that is part of the Discabos Group. I am concerned about the future of the AV industry regarding two important topics: Education and Sustainability. In November 2023 I started my role at SAVe, as Ambassador for Brazil. Today I serve in The Board of Directors and as co-chair of Sponsorships. I feel a deep sense of purpose in being part of SAVe. I am marathon runner for pleasure, currently live in São Paulo, Brazil, with my wonderful wife Patricia and children Luca and Bianca.

You may also know her as @NerdyGirlAV. Jenn is an active leader within the AVIXA Diversity Council, serving as chair since 2024. Jenn was also a part of SCN The Nine: Class of 2021 and Class of 2022 Commercial Integrators 40 Under 40. She’s passionate about creating opportunities for incoming folks into the industry and advocating for neurodiversity and mental health awareness.  Her experience in AV ranges from project coordination, rentals, marketing, sales, service, AV consulting, and she currently works as a design engineer with AVI-SPL. Something you may not know about her is that she achieved her BS in Media Arts & Design at James Madison University and her Master's in Sociology at The New School for Social Research. 

Senior Technical Training Manager at Audinate (the company behind Dante) for the EMEA region. My journey in the AV world started as a Sound engineer touring with all kinds of bands 25 years ago. Some of the steps that followed: project manager for AV technology, AV System designer, photography, videoproduction, network design, Live sound and system integration, lecturer on "Barrierefree acoustics", network technology and almost all topics related to AV, AVIXA freelance trainer (CTS prep, Webinars, NAVS)

I believe marketing should do more than make noise. It should make it matter. Whether it’s driving demand, building brand heat, or giving sales teams something real to run with, I’m here to make sure marketing actually moves the needle. At CTI, I lead a team of people who give a damn about results and relationships. From Pro AV to broadcast, mission critical spaces, and beyond, we create campaigns that build trust and drive growth. No cold DMs. No gimmicks. Just work that works. What drives me? The endurance mindset. I’m an athlete, a coach, and someone who believes showing up when it’s hard is what makes it count. Let’s build something that lasts. If you care about people, growth, leadership, or building brands that actually work, I’m all ears.

At SpinetiX, I drive multichannel comms campaigns and oversee digital marketing, from website management to social media growth. I collaborate in cross-functional initiatives together with the product, support, and development teams to create product documentation. My role also involves directing our digital signage academy with AVIXA-approved courses and developing engaging brand-aligned content, as well as coordinating with internal and external partners to fulfill our marketing strategies. All this, while thriving in a multicultural setting of teammates from across the globe.