From May 21 to 23, LED DREAM GROUP will participate in one of the most significant events in the audiovisual and technology sectors: Digital Signage Summit Europe 2025 (#DSSE2025), held at the Hilton Munich Airport. This year, the event will extend to three days and focus on two main themes: artificial intelligence and managed services as key drivers of the new digital ecosystem.

In this context, LED DREAM GROUP will join the conversation with a special participation: our General Manager, Carlos Delgado Viñuales, will be part of the panel “Content & Concept – Digital Signage between Marketing, Store Ops, and IT.” This session will explore how digital signage is evolving from a visual communication tool into a strategic platform connecting various business areas: marketing, store operations, and technology.

During our presentation, we will share how LED DREAM GROUP has been involved in numerous projects that have turned digital signage into a core element within the business strategies of various companies. We will showcase the importance of creating connected digital ecosystems capable of managing real-time content and maximizing interaction between physical retail spaces and the digital environment.

Digital Signage as a Strategic Hub in the DOOH Experience

Digital signage and DOOH (Digital Out of Home) are redefining how brands engage with their audiences. With interactive, immersive, and personalized solutions, it’s no longer just about displaying content—it’s about creating memorable experiences that capture attention in high-traffic, high-visibility environments. In sectors like retail, where personalization and operational efficiency are key, digital signage has become an essential tool in marketing strategies. Its value lies in the ability to automate content, integrate data, and enhance consumer interaction, adapting dynamically to the context and behavior of the audience.

LED DREAM GROUP's Experience with DSS Projects

LED DREAM GROUP and its creative content agency, Channel4you, have solidified their leadership in the Digital Signage and DOOH sectors, offering innovative solutions that integrate cutting-edge LED displays, management software, real-time automation, and data analytics tools.

Specializing in dynamic content and visual storytelling with a creative, tailored approach, they create immersive experiences for leading brands in retail, public spaces, and corporate environments. Some of their most notable projects include the vibrant digital canvases and immersive lobbies at Diagonal 123, Velázquez 86D, and the Beatriz Building, as well as iconic projects like the exclusive Skybar at Santiago Bernabéu Stadium and the Puerto Venecia Shopping Center. They’ve also worked with global brands in retail stores like Adidas, Under Armour, FC Barcelona, and Real Madrid, demonstrating how Digital Signage can create unique experiences that connect directly with audiences, both in physical and digital spaces. Explore here

At DSS Europe 2025, we aim to share our experience in implementing solutions that not only optimize communication but also enhance operational efficiency and improve the consumer experience. Our projects combine the latest in digital screen technology, data analysis, and artificial intelligence, all with the goal of transforming how brands interact with their audiences.

Discover More About Digital Signage Summit Europe #DSS2025: Three Days of Innovation and Trends

Organized by Integrated Systems Events (ISE) and invidis consulting, DSS Europe 2025 will feature a revamped program, including:

• Keynotes focused on AI, sustainability, and new business models
• Panel discussions with industry leaders
• Exhibition of emerging solutions in digital signage and DOOH
• Networking with experts from across Europe

A great opportunity to share ideas and explore how innovations in digital signage are shaping the future of retail and technology.

📍 May 21–23, 2025 | Hilton Munich Airport

We’d love to see you there. 🎟️ Register here: https://lnkd.in/ePPexk4U

LED DREAM GROUP continues to invest in innovation, creative content, and technology as key elements to transform spaces and experiences. DSS Europe 2025 will be another great opportunity to share, learn, and keep driving the future of digital signage and DOOH forward. See you in Munich!