Tyler Lawrence (He/Him)
Manager, Council Administration, AVIXA
- Xchange Members
- United States of America
Helping lead the charge of AVIXA's research efforts into the trends and opportunities in the pro AV industry. When not digging into data, speaking and writing about the trends, or discussing where to focus our research efforts next, I enjoy spending time outdoors on walks, hikes or fishing adventures. Though I also have a soft spot for consuming AV content in my DIY home theater, thanks to a love for good audio I get honest from my Dad!
I entered the AV industry in 2001 after a 20 year career in the software industry while based in Chicago, writing software tools for companies like Microsoft, Google and Oracle and executing more than a dozen M&A transactions building a network of software developers creating linguistic and search and retrieval tools.
In 2001, I started with AMX and "learned the ropes" in the AV industry meeting many integrators, manufacturers, consultants and end users, who collectively induced my passion for this industry. In 2010, I joined RGB Spectrum in Alameda, CA, and currently serve as the Chief Operating Officer overseeing all sales, marketing, development, operations, and IT functions of the company.
In my spare time, I am raising a pre-teen son and his two Cavalier King Charles Spaniels, volunteer at AVIXA and do a fair amount of creation in the kitchen, most recently with a focus on southeast Asian cuisines and fermentation.
I developed an AV Rental & Staging Company from the ground up to the 2nd best in sales in Argentina during the 1990s. Worked as independent Technical Director for major corporate shows. I have worked with projects all across Latin America during the past 30+ years. For the last 17 years, I have had the privilege of being part of ICIA; InfoComm, now AVIXA, helping the development of our industry in Latin America and the Caribbean.
Specialties: Professional Audio Visual Industry in Latin America, Non-Profit Organization, AV Business Development, Technical Direction. Strategic Planning, Product Distribution, and Channel Development.
