Sheila Bowman (She/Her)

Hi everyone! i´m very happy to be part of this community! I´m Camila, Head of Marketing at Newtech. I´ve been part of this profession for 10 years, going through different industries and now I have been in the AV industry for 4 years and counting! I am very excited about all the innovation and constant evolution that this field brings. It is quite a challenge for us marketers. I would love to hear more from everyone at Avixa Xchange. Let's get in touch!

We are a consultancy specializing in professional audio, sound engineering, audiovisual technology, and technical education, providing consulting, system optimization, and training services for professionals, companies, and institutions within the audiovisual industry. Our work combines technical expertise, academic knowledge, and hands-on professional experience to help our clients design, implement, improve, and optimize audio and AV systems, while developing their technical capabilities. Our expertise is supported by professional certifications and specialized training in technologies from leading manufacturers and industry platforms, including Dolby Atmos, Audinate Dante, Q-SYS, Crestron, Yamaha, NETGEAR, Bose, JBL, among others. Our professional background is further strengthened through membership in The Recording Academy / Latin GRAMMY and AATIA (Argentine Association of Audio Technicians and Engineers), reflecting our commitment to and active involvement in the professional audio industry. We also provide specialized courses and training programs in professional audio and AV technologies, designed both for experienced professionals seeking to expand their expertise and for those looking to enter the audiovisual industry.

I’m a proud Colombian that loves life, family, friends, music, sports, food, travel, nature & meditation. I have 20+ years of international experience in Sales, Trade Marketing & Marketing in different industries (Technology, Consumer Goods and Textiles). During this time I’ve had the privilege to travel around and also live in different Countries (Canada, India) which has given me the gift to know different cultures and value the relevance of building cross-cultural understanding across nations. In a nutshell, I’m really good at establishing Strategic Alliances and opening international Channels of Distribution in the Latin America & Caribbean Region, using my ability to build long term relationships with customers and peers, strategically deliver results, manage complex situations, and lead multicultural and multidisciplinary teams.

I developed an AV Rental & Staging Company from the ground up to the 2nd best in sales in Argentina during the 1990s. Worked as independent Technical Director for major corporate shows.  I have worked with projects all across Latin America during the past 30+ years. For the last 17 years, I have had the privilege of being part of ICIA; InfoComm, now AVIXA, helping the development of our industry in Latin America and the Caribbean. Specialties: Professional Audio Visual Industry in Latin America, Non-Profit Organization, AV Business Development, Technical Direction. Strategic Planning, Product Distribution, and Channel Development.

25 Years of IT - Experience from Network, Microsoft Portfolio, Videoconferencing and UCC in common. Last 10 years especially in IP Videoconferencing, Microsoft Unified Communication Skype for Business and Microsoft Teams. Service and Operations Management based on ITIL. Additional in Architecture and Solution Design for Unified Communication in Hybrid Meeting scenarios. #av #videoconference #microsoft #teams #azure #exchange #infrastructure #network #voice #accessories #teamsrooms #logitech #polyHP #lenovo #jabra #mtr #windows #android #video #audio

I lead AVIXA’s Latin America marketing and communications initiatives and I look forward to making new connections on the Xchange.

¡Hola a todos! Soy Virginia Molina, CEO de Proyecciones Digitales para Argentina y Uruguay. Llevo más de 14 años en la industria audiovisual y tecnológica, acompañando a organizaciones en la creación de entornos de colaboración, comunicación e innovación centrados en las personas. Me apasiona conectar tecnología, estrategia y propósito para generar experiencias con impacto positivo. A lo largo de mi carrera he trabajado promoviendo la sostenibilidad, la diversidad de perspectivas y el intercambio intercultural como motores de innovación, convencida de que los mejores resultados surgen cuando integramos diferentes miradas, experiencias y contextos. Además de mi rol ejecutivo, participo activamente en iniciativas internacionales vinculadas al desarrollo de la industria audiovisual, la sostenibilidad y la inclusión. Me entusiasma formar parte de esta comunidad para aprender, compartir experiencias y construir conexiones significativas con colegas de todo el mundo.