As a broadcast professional and multiplatform strategist with a passion for writing, I bring a unique perspective to content creation. Throughout my broadcasting career, which began in 2005, I have honed my skills in video production, system integration, and live event management. I have also managed interns and performed field marketing projects while maintaining a self-driven commitment to ongoing learning and growth.
In addition to my technical expertise, I am also an avid reader and enjoy exploring new avenues for personal and professional development. My work in the digital media and web development sector has given me a fresh perspective on the power of content to connect with audiences and create meaningful change.
As a multifaceted individual, I take pride in excelling in various pursuits. From international competitions and sports events to writing and volunteering, I always seek new ways to challenge myself and positively impact the world.
If you're looking for a collaborator who can help you bring your ideas to life and deliver results on time, I'm here to help. Let's connect and explore how to work together to achieve your goals.
I’m a proud Colombian that loves life, family, friends, music, sports, food, travel, nature & meditation.
I have 20+ years of international experience in Sales, Trade Marketing & Marketing in different industries (Technology, Consumer Goods and Textiles).
During this time I’ve had the privilege to travel around and also live in different Countries (Canada, India) which has given me the gift to know different cultures and value the relevance of building cross-cultural understanding across nations.
In a nutshell, I’m really good at establishing Strategic Alliances and opening international Channels of Distribution in the Latin America & Caribbean Region, using my ability to build long term relationships with customers and peers, strategically deliver results, manage complex situations, and lead multicultural and multidisciplinary teams.
With over 15 years of extensive experience in the audiovisual industry and a solid foundation in project management as a certified Project Management Professional (PMP) from PMI, coupled with CTS-D and CTS-I certifications from Avixa, I offer a unique blend of technical expertise and project leadership. My career has been marked by the successful delivery of diverse audiovisual projects across sectors like corporate, education, healthcare, hospitality, sports venues, and government. Proficient in AV technology including Crestron, Extron, and Biamp, I excel in AV system design, installation, equipment specification, and vendor management. I'm a seasoned user of project management tools such as Microsoft Project and Smartsheet, and my excellent interpersonal skills enable strong collaboration with teams and clients. Committed to continuous learning, I stay current with industry trends and actively mentor junior AV professionals, embodying a passion for exceeding customer expectations.
At SpinetiX, I drive multichannel comms campaigns and oversee digital marketing, from website management to social media moderation. I collaborate in cross-functional initiatives together with the product, support, and development teams to create product documentation. My role also involves directing our digital signage academy with AVIXA-approved courses and developing engaging brand-aligned content, as well as coordinating with internal and external partners to fulfill our marketing strategies.
All this, while thriving in a multicultural setting of teammates from across the globe.
Estoy a cargo de la planificación e implementación del marketing digital de la empresa Proyecciones Digitales.
Proyecciones Digitales S.A.: Somos un equipo de ingenieros, creativos, programadores e instaladores trabajando para brindar la mejor experiencia de usuario a través de la implementación de la tecnología audiovisual en todos los espacios. Durante más de 27 años, hemos ofrecido tecnología AV innovadora como herramienta facilitadora de la comunicación entre las personas. Nos capacitamos permanentemente y somos principales partners de las marcas n°1 del mercado.
A University of Central Florida double-alum with a Master’s in Digital Media, Iulia Popescu is a content creator who loves bringing people together over shared interests. As AVIXA's Coordinator of Digital Content, she produces articles on a myriad of technology topics. She has been working on virtual reality projects lately, transforming folk tales into VR narratives.
A marketing professional and 20-year AV industry veteran, I am a proud CTS holder and enthusiastic #AVfoodie who is passionate about innovative technologies, design, and all things AV. I love sharing what this dynamic community has to offer and am excited to serve as Community Manager of AVIXA Xchange!