I enjoy seeing systems designed with the end users' needs in mind and then functioning the way they are designed to. :)
At SpinetiX, I drive multichannel comms campaigns and oversee digital marketing, from website management to social media growth. I collaborate in cross-functional initiatives together with the product, support, and development teams to create product documentation. My role also involves directing our digital signage academy with AVIXA-approved courses and developing engaging brand-aligned content, as well as coordinating with internal and external partners to fulfill our marketing strategies. All this, while thriving in a multicultural setting of teammates from across the globe.
I’m a has-been geek turned manager, turned executive, turned (hopefully) into leader. I love technology and even more I love people. So what I find really interesting is the intersection of people and technology…and in so many ways, that’s my definition of AV.
Sajina Adhikari
Undergraduate Student Assistant for Audio/Visual Technical Services, University of Texas at Tyler
Doing integration work for 30 years, primarily residential with some light commercial. CTS, URC Total Control, Control 4, CEDIA certified. Especially skilled at highly complex wire runs, home theater, and home automation systems.
Drew Lobley is an accomplished AV and technology professional with 30 years of experience in driving business growth, fostering innovation, and leading successful teams. From founding entrepreneurial ventures to delivering innovative solutions, Drew specializes in building relationships, delivering impactful solutions, and advocating for the AV industry.
As an active contributor to AVIXA’s System Integrators Council and a mentor to colleagues, Drew combines strategic vision with a passion for empowering others. His expertise in professional AV systems, coupled with a commitment to continuous learning, ensures exceptional results for clients and partners alike.
