Hi everyone, I'm Freddy, Founder of MarketingForAV.com and Co-founder of DesignLab.
I've spent the last 15+ years in the AV industry, from designing award-winning systems to figuring out how to actually get those projects in the door.
The technical part? That's what most AV companies do brilliantly. The online visibility part? That's where I see incredible integrators lose projects to competitors with worse systems but better websites.
MarketingForAV.com exists because I got tired of watching talented AV professionals struggle to communicate their value online while generic marketing agencies tried to sell them strategies that don't understand RFIs, procurement cycles, or the difference between a corporate boardroom and a university lecture hall.
We're not a traditional agency. We come from AV. We've designed systems, quoted projects, and lived through the same sales cycles you face every day.
We speak your technical language: audio, video, control, lighting, collaboration, and immersive solutions. We understand your clients: corporate, education, government, hospitality, worship, and residential. And we know what actually moves a project from "we're interested" to "send us the proposal."
How we help AV companies across the United States:
SEO for AV Integrators → Show up when prospects search for solutions in your market → Optimize your site so decision-makers find you, not your competitors → Build content that ranks and converts
- Paid Advertising (PPC) → Target IT directors, facility managers, and procurement teams → Google and LinkedIn campaigns for your specific verticals → Turn ad spend into qualified conversations
- Content Marketing → Translate technical capabilities into buyer-friendly language → Case studies and service pages that build trust → Show how you solve real problems, not just product specs
- Website Development → Turn your site into a sales asset, not a digital brochure → Clear messaging, strong calls to action, built for conversion → Help visitors understand what you do in under 10 seconds
- Lead Generation Systems → Predictable pipeline instead of waiting for referrals → Combine SEO, PPC, and content tailored to your capacity → Designed for how AV projects actually get sold
We work with single-location integrators and multi-state service providers who understand that digital presence is no longer optional, but doing it with strategy and clarity still is.
If your AV company is ready to turn online visibility into qualified project opportunities, let's connect.
👉 info@marketingforav.com 🌐 marketingforav.com
21+ years of rich experience in Corporate, Home Automation Industry in GCC and India. Expert in providing commercial solutions to the clients.
At Newtech Group, we guide our customers throughout their digital transformation and technological adoption journey. Making complex communications and collaborations solutions simple for all types of organizations. We streamline and transform traditional channels into agile and effective ones, allowing for greater efficiency and productivity.
We started the business 22 years ago but before those years we inaugurated the first videoconference service though Latam in 1989, leading us today to help the customers in design and deployments of MTR rooms. Our knowledge on phone system integration evolved from LCS (Live Communications Services) to OCS (Office Communication Services), to Skype for Business, and now to Microsoft Teams. As we continue to grow, we are leveraging our expertise in audio and video, adoption and change management, cognitive services, and software development, we provide a comprehensive view to ensure successful customer outcomes.
Partnering with Microsoft in many areas: FastTrack Ready Partner, Microsoft Teams Rooms partner program, JumpStart Employee Experience Viva program and performing as an ISV to develop extensions to the Microsoft 365 platform, positions us to tackle customer issues from different fronts. Besides, we have strategic partnerships with global hardware vendors, like Poly/HP, Logitech, Crestron, Lenovo, Jabra, Cisco, Neat, Yealink, Jupiter and more to complete our offering.
We provide services throughout Latin America with commercial offices in Argentina, Chile, Mexico, Peru, Colombia, Panama, Brasil and the United States.
I work as a liaison between an organization and its clients to discern their needs to offer them the best services. I am an individual with 10+ years of work experience, working and consulting with Digital Media Houses, and Marketing & Events agencies. My strengths are in Ideation, Conceptualisation, Effective decision-making, Coordinating, and Executing projects. I currently lead the Marketing and Communication functions for Sigma AVIT, an Audio Visual System integration company with different verticals and cater to the digital, and on-ground marketing and communication needs. My keen interest in music and the other arts has enabled me to hone my creativity in this industry and keep up with its ever-changing landscape.
Entrepreneur of the AV industry and communication technologies. Enthusiastic and committed to people, in creating companies with a high human sense, passionate about marketing and new forms of digital communication. With more than 27 years of experience, I currently manage Viewhaus, my goal is to lead the company and make it a benchmark in the AV industry in Mexico, as well as being part of the most important AV service provider network around the world. I I volunteer for AVIXA Xchange and I am part of the AVIXA sustainability advisory group, this allows me to endorse my interest and commitment to sustainability, circular economies and the environment.
As Content Manager, I develop both in-person and digital programs for AVIXA. I'm always looking for new content ideas that highlight topics and trends of importance to the AV industry, particularly in the areas of Content Production and Streaming, Learning and Live Events. My favorite part of my job is finding cool immersive experiences for our tours during InfoComm. Contact me at mwalsh@avixa.org with your thoughts.
An exceptionally skilled, Audio Visual and Desktop Engineer, with a strong background in project management, Video conference management, managing and setting up/connecting AV equipment and desktop support (PC and Mac OS). Strong analytical skills combined with creative problem-solving skills, possessing strong understanding of all audio-visual equipment and components.
Virginia Wu
VP Sales & Marketing, Aavara | AVIXA Foundation BoD | AVIXA Women's Council Taiwan Chair, Aavara Innovation Corp.
Grifiths Zachariah, CTS, is an experienced professional in the Pro AV industry, currently serving as the Associate VP for the EMEAIO Sales and Global Alliancesgion at ClearOne Inc. With a background in electronics engineering and nearly two decades of experience in the industry, Grifiths has worked in various technical, training, project management, and sales leadership roles. This extensive experience has given him a deep understanding of the latest trends and innovations in the field and a passion for sharing his knowledge with others.
Throughout his career, Grifiths has worked with various system integration companies and manufacturers, managing large-scale projects and troubleshooting complex systems. This experience has equipped him with the skills needed to deliver high-quality, comprehensive training to AV professionals, focusing on sharing his experience to empower others to succeed in their careers.
A University of Central Florida double-alum with a Master’s in Digital Media, I'm a content creator who loves bringing people together over shared interests. As AVIXA's Coordinator of Digital Content, I produce articles on a myriad of technology topics. I've also worked on virtual reality projects, transforming Romanian folk tales into VR narratives.