I believe marketing should do more than make noise. It should make it matter. 
 Whether it’s driving demand, building brand heat, or giving sales teams something real to run with, I’m here to make sure marketing actually moves the needle. 
 At CTI, I lead a team of people who give a damn about results and relationships. From Pro AV to broadcast, mission critical spaces, and beyond, we create campaigns that build trust and drive growth. No cold DMs. No gimmicks. Just work that works. 
 What drives me? 
 The endurance mindset. I’m an athlete, a coach, and someone who believes showing up when it’s hard is what makes it count. 
 Let’s build something that lasts. 
 If you care about people, growth, leadership, or building brands that actually work, I’m all ears. 
    
    
  
      Geoffrey is a well-known creative technologist and product visionary who has played several key roles within award winning bleeding edge technology and creative companies. He has worked on high profile shows and projects around the world in a multitude of industries including Concerts, Theatre, Film, Location based entertainment, Theme Parks and Television. He brings a wealth of knowledge in lighting and video technology workflows that will be beneficial to any audience looking for insights into the multiple facets of the entertainment industry.
    
    
  
       Senior Director of Development for AVIXA in EMEA with over 20 years experience in AV and IT industries. Started off in sound engineering in the late 90s then pursued a career in IT. After working in web development I returned to AV and have not looked back! I do at times pine to work more directly with the amazing technology available today to help create great AV experiences but I do get to see them being shared and celebrated! I look forward to seeing many of those examples on the Xchange! 
    
    
  
       AV, Bacon, sports, and watermelon in no particular order.  
    
    
  
       As Manager, Italy & Member Services EMEA at AVIXA I lead the EMEA Member Services Team, collaborating with AVIXA's Global Member Services Team. My regions of responsibility are Italy, Benelux & Nordics, Iberia, France and Malta, and together with my Team I give support to AVIXA’s initiatives, courses and events throughout the EMEA region. I also oversee all AVIXA activities in Italy, collaborating also on Italian translation and communication projects. 
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 In qualità di Manager, Italy & Member Services EMEA di AVIXA dirigo il Member Services Team EMEA, collaborando con il Member Services Team Globale di AVIXA. Le regioni di mia competenza sono Italia, Benelux & Nordics, Iberia, Francia e Malta e insieme al mio Team mi occupo di dare supporto alle iniziative, i corsi e gli eventi di AVIXA in tutta la regione EMEA. Supervisiono inoltre tutte le attività di AVIXA in Italia, collaborando anche ai progetti di traduzione e comunicazione in italiano. 
    
    
  
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       I'm Tyler Lawrence, the Manager of Council Administration here at AVIXA. I work with the AVIXA Councils to support their missions and projects. Please chat with me if you would like more information on our Councils or would like to get involved.