I’m an experienced multi-channel communication specialist with 15+ years of marketing & PR expertise in the professional audio industry and an extensive network of press and industry contacts. Throughout my career I have been in charge of developing and implementing multi-channel communication strategies for various market segments within the pro audio and MI industry. Today one of my main tasks concerns the transformation of marketing strategies and processes into the age of business digitalization. Being a passionate music producer in my second life grants me a deep understanding of the needs and pains of audio enthusiasts when it comes to professional sound in different environments.