Analytical and results-driven Project Manager with extensive experience leading large-scale projects and on-site implementations in Control & Automation, Low-Current Systems, and AV technologies. Passionate about smart building and smart home solutions, ensuring projects are delivered on time, within budget, and aligned with client expectations. Strong background in physics and computer science, enabling structured problem-solving and innovative system integration.
Racheal Aye , CTS
Xchange Advocate EMEA Region / Audio Visual Presales Engineer, Blue crane communications (U) Ltd
About Me
I am a Certified Technology Specialist (CTS) with a background in Mobile and
Satellite Communication Engineering from the International University of East Africa
(IUEA). My passion for technology and curiosity led me to the audiovisual industry
during the COVID-19 lockdown. Since then, I’ve supported and led AV projects
across Uganda, including digital signage, video conferencing, e-learning studios, and
public address systems. I’m dedicated to raising awareness of AV technology in East
Africa and hold a Google Digital Marketing certification to enhance the promotion of
AV solutions in the region through media.
Skills and Expertise
Design and Proposal Writing: Crafting comprehensive and tailored AV solutions for clients.
Project Experience: Expertise in designing AV systems for stadiums, learning environments, boardrooms, and digital signage.
Technical Certifications:
AVIXA CTS (Certified Technology Specialist)
Dante Certification from Audinate Dante
Interests
I´ve been in this industry since 2002, I graduated from electronics engineering while working as AV designer, after a while I realized that there were many things I couldn´t understand about sound that I was passionated about so I decided to do masters on sound and vibration in Sweden, during all these time had the chance to design and be responsible for relevant projects like Panamerican games athletic stadium, soccer stadiums, arenas, concert halls and many other of all kind
As an architect by training (BS Architecture, Cal Poly SLO) and a collaborative technologist with four decades of practice, I’m passionate about mentoring the next generation of AV professionals in the intersection of technology, strategy, and leadership. I've been active in AVIXA since 1986, and served on the national board, 1993-2000. I'm a Fellow of the Society of Marketing Professional Services (SMPS), and an Associate member of the American Institute of Architects.
My expertise spans audiovisual systems design, integrated building technology, strategic business development, and higher education technology planning. I bring an award-winning, B2B design thinking approach developed through leadership roles with national AEC and technology firms. I’ve led marketing and sales strategy, designed future-ready digital experience environments, and helped organizations implement AI-powered tools to scale expertise and performance.
I’m available as a mentor or advisor in areas including AV system design for education and civic spaces, AI-enhanced business development, strategic marketing for integrators and consultants, digital experience planning, and leadership development for rising professionals. I’m especially focused on helping firms utilize technology not just to build systems, but to establish credibility, save time, and drive revenue growth.
Known throughout the AEC and AV industries for my thought leadership and integrity, I share insights through industry publications, AVIXA and SMPS events, and my blog, CatalystFactor—a resource for growth strategies, leadership development, and marketing innovation.
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As a broadcast professional and multiplatform strategist with a passion for writing, I bring a unique perspective to content creation. Throughout my broadcasting career, which began in 2005, I have honed my skills in video production, system integration, and live event management. I have also managed interns and performed field marketing projects while maintaining a self-driven commitment to ongoing learning and growth. In addition to my technical expertise, I am also an avid reader and enjoy exploring new avenues for personal and professional development. My work in the digital media and web development sector has given me a fresh perspective on the power of content to connect with audiences and create meaningful change. As a multifaceted individual, I take pride in excelling in various pursuits. From international competitions and sports events to writing and volunteering, I always seek new ways to challenge myself and positively impact the world. If you're looking for a collaborator who can help you bring your ideas to life and deliver results on time, I'm here to help. Let's connect and explore how to work together to achieve your goals.
Get in touch for anything related to AVIXA in the UK & Ireland - we're here to help and waiting to hear from you!
A marketing professional and 20-year AV industry veteran, I am a proud CTS holder and enthusiastic #AVfoodie who is passionate about innovative technologies, design, and all things AV.
I look forward to connecting with you here on Xchange and invite you to join me on LinkedIn as well.
To reach me, please message me on LinkedIn, as I am unable to reply to conversations here.