🎯 Role Overview
🔸AV Systems Designer / Solutions Architect
🔹Crafting bespoke audio-visual systems tailored to client needs.
🛠️ Core Responsibilities
🔸Designing customized AV solutions with precision and technical depth.
🔸Creating comprehensive technical documentation.
🔸Acting as a technical authority during business development.
🔸Managing multiple projects while balancing account managers' expectations.
💻 Specialization in Video Conferencing Platforms
🔸Expertise in designing AV systems for:
🔹Microsoft Teams Rooms, Zoom Rooms, Webex Rooms, Google Meet Rooms
🔧 Technology Stack
🔸Solutions built using leading AV brands:
🚀 Design Philosophy
🔸Integration of the latest corporate AV trends.
🔸Focus on innovation, security, and scalability.
🔸Incorporating networking and security into AV designs.
🔸Ensuring alignment with user experience through close collaboration with teams and clients.
With over 20 years of experience in the AV and ELV industries, I specialize in AV system design, installation, management, and integration across diverse sectors, including corporate, education, sports, healthcare, hospitality, and government. My career began in 2003 with the AV team at a 5-star hotel in Lebanon, where I developed a passion for AV systems.
Technical leadership spans advanced audiovisual ecosystems including digital signage networks, broadcast and media systems, large-format LED environments, video mapping, PAVA and emergency communication systems, intelligent wayfinding, collaboration spaces, lecture theatres, hospitality technologies, and integrated control platforms.
Known for bridging the gap between consultants, architects, operators, and technology vendors to ensure cohesive design delivery and future-ready infrastructure. Strong focus on user experience, operational efficiency, scalability, and reliability across complex facilities.
Certified Project Management Professional (PMP) and AVIXA CTS-D / CTS-I, demonstrating mastery in AV system design, integration, and project governance. Active contributor to the global AV community as an AVIXA Xchange Advocate across the Middle East and GCC.
Industry speaker at the Integrated Systems Europe (ISE) 2023 & 2025 in Barcelona, Infocomm India Sep 2025, representing Qatar and contributing insights on evolving AV technologies, project delivery practices, and knowledge collaboration within the global AV community.
Currently, I am part of BLINQ, a division of IMAR Trading and Contracting in Qatar, where I serve as the ELV Projects Manager, focusing on ELV systems and immersive AV solutions. I am committed to continuous learning, staying ahead of industry trends, and mentoring emerging professionals to elevate the AV field
With 14 years of experience in audio-visual system integration, consultancy, and deployment across the Asia-Pacific region, I’ve developed a strong understanding of the region’s unique challenges and opportunities. I’ve had the opportunity to work on large-scale AV and broadcast systems for some of the world’s leading multinational companies, aligning with global standards to support seamless collaboration and productivity across diverse teams and locations. I enjoy crafting practical, user-focused technology solutions, and increasingly draw on AI and emerging tech to improve workflows and outcomes. Outside of work, I teach immersive media as an adjunct lecturer, where I get to share my curiosity and inspire students to explore what’s possible.
Started Journey as Live sound System Engineer For small AV company in 2007.
Then join one Dubbing studio and Done Some Movies Dubbing and Music Mixing Till 2008.
After 2008 Started working as Freelancer for Audio Jobs as Recording, Dubbing and Mixing engineer for regional language Music and Movies.
From 2010 corporate journey Started with Manufacturer of AV Acessories in India.
Till 2012 worked as Technical Marketing team Head for the Product developments and Possible solutions for Pro Audio and Video Industry Acessories.
After 2013 Started working for Pro Audio Industry Products as BDM for West India.
From 2016 Working as Individual Audio, Video and Acoustics Design Consultant for freelance projects across India and in global market.
Learning and Teaching Spaces Managers Group (LTSMG). An active community of Higher Education AV technologists & learning space designers with circa 500 members.
The Learning and Teaching Spaces Managers Group was created to provide Higher Education AV, Media and IT managers with a forum to share knowledge and ideas through a private mailing list. As well as an active mailing list our key focus is our annual conference in November, which provides members with the opportunity to network and exchange ideas.
If you currently work within Higher Education and are responsible for the design, specification, installation or support of Audio Visual systems then please Join Us.
Specialties Education, AV, Learning Spaces, Collaboration , Video Conferencing, and Teaching & Learning
A marketing professional and 20-year AV industry veteran, I am a proud CTS holder and enthusiastic #AVfoodie who is passionate about innovative technologies, design, and all things AV.
I look forward to connecting with you here on Xchange and invite you to join me on LinkedIn as well.
To reach me, please message me on LinkedIn, as I am unable to reply to conversations here.