Sell Me This Pen

Sadly, this pattern of poor attempts at selling pens is all too common in our industry. ... Read how Joe Way equates Jordan Belfort's "Sell Me This Pen" with the AV industry.

Oct 18, 2024

Higher Ed AV Media

Liked by Iulia Popescu - AVIXA

For some reason, my social media Stories/Reels has recently been flooded by every new hot sales guru recreating the famous “sell me this pen” training exercise. For those who aren’t familiar of it, “sell me this pen” was a sales lesson made famous by stockbroker—and financial criminal, turned FBI informant—Jordan Belfort in the late 80’s, early 90’s, most notably portrayed by Leonardo DiCaprio in the movie, The Wolf of Wall Street. ... Read more at: https://higheredav.com/av-horror-stories-sell-me-this-pen-business-of-av/

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