Off The Cuff - Why Personal Branding Is More Important Than Ever | AVIXA Xchange Live

Defining yourself, and controlling that narrative, is paramount in today's new normal.

Published Jun 16, 2022

AVIXA

Liked by Sarah Joyce and 4 others

Samantha Minish - Vice President, Content Delivery, AVIXA
Alesia Hendley - Business Development Representative, Audinate

How important is personal branding? Alesia Hendley and Samantha Minish discuss the necessity of creating, controlling, and owning your narrative in terms of what you bring to the market you represent. Henley, a self-described 'sound girl for life,' uses her life experiences to stress the importance of professionals distinguishing themselves - both professionally and personally - to help grow their careers.

AVIXA

We are the community for the creative professionals who use technology to create integrated experiences.

AVIXA is the Audiovisual and Integrated Experience Association, producer of InfoComm trade shows around the world, co-owner of Integrated Systems Europe, and the international trade association representing the audiovisual industry.

Take a peek at what we do:

What Is the AV Industry?

AV is the intersection of content, technology, and space. The AV industry is the community of manufacturers and myriad professionals that provide the tools and expertise necessary to convey ideas and enhance communication in virtually every human arena. Audiovisual systems and technologies are the building blocks that create memorable experiences and connect us to our world in every way imaginable. It’s the tremendous sound you hear at a concert, the amazing digital displays you see at a museum, the video conferencing system you use at your office, the projected images you see at your corporate gatherings, the cool stuff in the huddle space that connects your devices to the big display, the technical wizardry that’s used in theme parks to amaze and delight you. That is all part of the AV industry. Are you getting the picture?

We’re Part Association, Part Society

We’re part association, part society; a mix of professionals from all over the globe who create those cool experiences you have in meetings, classes, and events in offices, airports, museums, sports arenas, theatres, concerts…

We’re the Hub for All People and Things AV

AVIXA has more than 11,400 members – both companies and professionals. Find out why you belong in this community. Explore membership. [Membership | AVIXA]

The Industry Leader for Professional Collaboration, Information, and Community

We’re the industry leader when it comes to professional collaboration, information, and community, leading the world with all the necessary resources: AV standards, certification, training, market intelligence, and thought leadership.