Apasionado por la tecnología, los proyectos de alto impacto y la innovación — especialmente cuando conectan con lo que sucede hoy y lo que está por venir en América Latina.
Soy Business Development Manager para América Latina en soluciones LED profesionales, con experiencia liderando estrategias comerciales para videowalls y entornos visuales de alta disponibilidad. Conozco a fondo los desafíos técnicos y comerciales del sector ProAV, y me enfoco en ofrecer soluciones que combinan calidad, eficiencia y visión de futuro.
Además, me dedico a preservar memorias: lidero un emprendimiento para digitalizar formatos analógicos como VHS, MiniDV, vinilos, fotografías y negativos, ayudando a familias a conservar sus recuerdos de manera segura y accesible en el mundo digital.
Creo firmemente en la posibilidad de transformar industrias combinando experiencia técnica, enfoque comercial y un propósito claro. Mi motivación: crear valor real — para clientes, para usuarios finales, para las personas que quieren preservar lo que importa.
Si compartes intereses en tecnología LED, transformación digital, digitalización de contenido legado o soluciones audiovisuales para América Latina, me encantaría conectar e intercambiar ideas.
AVIXA Mourns the Loss of Brad Sousa
I've been in the low voltage industry for my entire career in sales management / consulting / business development roles covering a diverse range of solutions and channels.. Over my 30+ year career in AV I've had the pleasure of working with company's such as: Bogen Communications, BOSE Professional, Crestron Electronics, ClearOne, Music Group and Axis Communications where I currently head up Axis network audio initiative in the US.
Bill Larsen, CTS, serves as District AV Technology Coordinator for ISD 197 (West St. Paul-Mendota Heights-Eagan, Minnesota), managing AV services across nine buildings including two high schools, two middle schools, and five elementary schools. He holds the CTS credential from AVIXA and serves as a Subject Matter Expert for CTS exam development.
Bill is the founder of Backstage Essentials LLC, an independent consulting practice focused on K-12 performance space and AV systems. His forthcoming book, Backstage Essentials: Skills for Stagehand Technicians in Live Event Production, is being published by Routledge/Taylor and Francis in 2026.
He also serves as Education Coordinator for IATSE Local 490 and brings more than 30 years of experience in educational technology and live event production.
With 14 years of experience in audio-visual system integration, consultancy, and deployment across the Asia-Pacific region, I’ve developed a strong understanding of the region’s unique challenges and opportunities. I’ve had the opportunity to work on large-scale AV and broadcast systems for some of the world’s leading multinational companies, aligning with global standards to support seamless collaboration and productivity across diverse teams and locations. I enjoy crafting practical, user-focused technology solutions, and increasingly draw on AI and emerging tech to improve workflows and outcomes. Outside of work, I teach immersive media as an adjunct lecturer, where I get to share my curiosity and inspire students to explore what’s possible.
Strategic Executive and Engineer with over 30 years of experience leading pre-sales engineering and the delivery of high-complexity integrated systems (AV, BMS, and Fire & Life Safety/SDAI). My career is defined by technological convergence, leveraging a solid background in Computer and Industrial Automation Engineering to design mission-critical solutions that meet rigorous global standards. AVIXA volunteer in the CTS-D exam review. Amateur (and frustated) guitarist and mountain biker.