I’m a proud Colombian that loves life, family, friends, music, sports, food, travel, nature & meditation. I have 20+ years of international experience in Sales, Trade Marketing & Marketing in different industries (Technology, Consumer Goods and Textiles). During this time I’ve had the privilege to travel around and also live in different Countries (Canada, India) which has given me the gift to know different cultures and value the relevance of building cross-cultural understanding across nations. In a nutshell, I’m really good at establishing Strategic Alliances and opening international Channels of Distribution in the Latin America & Caribbean Region, using my ability to build long term relationships with customers and peers, strategically deliver results, manage complex situations, and lead multicultural and multidisciplinary teams.

As a broadcast professional and multiplatform strategist with a passion for writing, I bring a unique perspective to content creation. Throughout my broadcasting career, which began in 2005, I have honed my skills in video production, system integration, and live event management. I have also managed interns and performed field marketing projects while maintaining a self-driven commitment to ongoing learning and growth. In addition to my technical expertise, I am also an avid reader and enjoy exploring new avenues for personal and professional development. My work in the digital media and web development sector has given me a fresh perspective on the power of content to connect with audiences and create meaningful change. As a multifaceted individual, I take pride in excelling in various pursuits. From international competitions and sports events to writing and volunteering, I always seek new ways to challenge myself and positively impact the world. If you're looking for a collaborator who can help you bring your ideas to life and deliver results on time, I'm here to help. Let's connect and explore how to work together to achieve your goals.

Digital Signage SaaS Channel Manager. Former AV Integrator (about 10 years), from Technician, to Tech Ops Manager, when the recession hit I got into sales and eventually the VP of Sales.   Proud Husband & Father.  My wife and I both served in the Army NG, where I had the invaluable experience of being an Infantry Officer and served a tour in Iraq.  My wife returned to Active Duty which is what took me away from my beloved AV Integration.  In 2019, I had the pleasure of joining the leading manufacturer in Digital Signage hardware.  I not only had the opportunity to learn and love the manufacturing side of the AV Industry but the often overlooked Digital Signage Marketspace.   2022 our family was ordered to be stationed in Fort Sam (TX), which brought me over to the SaaS side of AV/IT/Digital Signage & Corporate Communications.  As a SaaS company, we're almost 100% remote.  

🎯 Role Overview 🔸AV Systems Designer / Solutions Architect 🔹Crafting bespoke audio-visual systems tailored to client needs. 🛠️ Core Responsibilities 🔸Designing customized AV solutions with precision and technical depth. 🔸Creating comprehensive technical documentation. 🔸Acting as a technical authority during business development. 🔸Managing multiple projects while balancing account managers' expectations. 💻 Specialization in Video Conferencing Platforms 🔸Expertise in designing AV systems for: 🔹Microsoft Teams Rooms, Zoom Rooms, Webex Rooms, Google Meet Rooms 🔧 Technology Stack 🔸Solutions built using leading AV brands: 🚀 Design Philosophy 🔸Integration of the latest corporate AV trends. 🔸Focus on innovation, security, and scalability. 🔸Incorporating networking and security into AV designs. 🔸Ensuring alignment with user experience through close collaboration with teams and clients.

I'm a huge fan of everything related to audiovisual (AV), photography, and videography. Working for an incredible company enables me to access the necessary gear for various purposes like live-streaming, content creation, broadcasting, and even independent filmmaking. If you're curious about my current favorite products, here's a list of what I use: When it comes to content creation, live-streaming equipment, and cinema gear, I rely on Blackmagic Design. Their products have been outstanding: Blackmagic Design ATEM Constellation 8K : This powerful tool is perfect for my live-streaming needs. URSA 12K Netflix Camera: With this camera, I can capture stunning footage, ideal for professional projects. URSA Mini Pro 4.6K G2 Netflix Camera: Another fantastic camera from Blackmagic Design, which I frequently use for my video work. Blackmagic Design Pocket Cinema Camera 6K Pro w/ DaVinci Resolve: This compact camera, combined with DaVinci Resolve software, provides excellent results for my content creation. When it comes to point-and-shoot cameras that are easy to use and versatile, I highly recommend FujiFilm  and Sigma. These are some of my go-to options: Fujifilm X-T30 II Camera: This camera is perfect for capturing high-quality photos and videos effortlessly. Fujifilm X-T5: Another excellent option from FujiFilm, providing exceptional performance for my photography and videography needs. Sigma fp and fp L Mirrorless Camera: These mirrorless cameras offer great flexibility and produce impressive results. And are the size of a deck of cards  Fujifilm X-S20,  this is my new go to for hiking,  Now, let's talk about lenses, which are an essential part of my gear: Sigma Art Lens: I simply can't get enough of these lenses. They deliver exceptional image quality and are a joy to use. Tokina Cinema Lens: When it comes to cinema lenses, the more options, the better. Tokina offers a fantastic range of lenses that cater to my specific requirements. Meike Cinema Lens : We all know that as photographers and videographers, we can never have too many lenses. Meike provides great quality lenses that I'm always excited to add to my collection. I hope this gives you an insight into my favorite AV, photography, and videography gear. If you have any specific questions or need further information, feel free to ask.