With over 20 years of experience in the AV and ELV industries, I specialize in AV system design, installation, management, and integration across diverse sectors, including corporate, education, sports, healthcare, hospitality, and government. My career began in 2003 with the AV team at a 5-star hotel in Lebanon, where I developed a passion for AV systems. I hold certifications as a Project Management Professional (PMP) from PMI, as well as CTS-D and CTS-I from AVIXA, blending technical expertise with strong project leadership. I have extensive experience deploying technologies from leading manufacturers such as Crestron, Extron, Biamp, and many others, while managing vendors and ensuring seamless integration. Currently, I am part of BLINQ, a division of IMAR Trading and Contracting in Qatar, where I serve as the ELV Projects Manager, focusing on ELV systems and immersive AV solutions. I am committed to continuous learning, staying ahead of industry trends, and mentoring emerging professionals to elevate the AV field

Professor of Digital Marketing Strategies & CMO at Voome I am passionate about digital innovation and take pride in sharing this enthusiasm with my students, colleagues, and clients. I believe that passion is essential to thrive in an ecosystem like ours, where innovation and tools evolve rapidly. My journey in this field began in 2005 in the Mobile VAS market, encompassing early mobile games and ringtones. In 2011, I founded my first startup, Meetale, one of Italy’s pioneering digital publishing platforms, which the Italian Unitary Writers Association recognized as the most significant in the country. Following a substantial international experience in a collaborative project between India and Italy, I founded dfarm – Digital Transformation Factory in 2019. This network was created to embed digitalization within company processes and teams. My commitment to education led me to start teaching at the School of Management at LUM University in September 2019, using the Learning by Doing approach. Since 2022, I have served as Chief Marketing Officer (CMO) at Voome.

A University of Central Florida double-alum with a Master’s in Digital Media, I'm a content creator who loves bringing people together over shared interests. As AVIXA's Coordinator of Digital Content, I produce articles on a myriad of technology topics. I've also worked on virtual reality projects, transforming Romanian folk tales into VR narratives. 

I´ve been in this industry since 2002, I graduated from electronics engineering while working as AV designer, after a while I realized that there were many things I couldn´t understand about sound that I was passionated about so I decided to do masters on sound and vibration in Sweden, during all these time had the chance to design and be responsible for relevant projects like Panamerican games athletic stadium, soccer stadiums, arenas, concert halls and many other of all kind

A marketing professional and 20-year AV industry veteran, I am a proud CTS holder and enthusiastic #AVfoodie who is passionate about innovative technologies, design, and all things AV. I look forward to connecting with you here on Xchange and invite you to join me on LinkedIn as well.  To reach me, please message me on LinkedIn, as I am unable to reply to conversations here.