Entrepreneur of the AV industry and communication technologies. Enthusiastic and committed to people, in creating companies with a high human sense, passionate about marketing and new forms of digital communication. With more than 27 years of experience, I currently manage Viewhaus, my goal is to lead the company and make it a benchmark in the AV industry in Mexico, as well as being part of the most important AV service provider network around the world. I collaborate as an ambassador for SAVe (Sustainability in AV) in Mexico, as well as for AVIXA Xchange and I am part of the AVIXA sustainability advisory group, this allows me to endorse my interest and commitment to sustainability, circular economies and the environment.

¡Hola a todos! Estoy encantada de ser parte de esta comunidad. Soy Virginia, Gerente de Marketing y Relaciones Globales en Proyecciones Digitales – GPA Argentina y Uruguay. Con 13 años de experiencia en la industria AV, me apasiona la innovación, el arte y todo lo que impulsa nuevas formas de crear y conectar. A lo largo de mi carrera, he buscado integrar la interculturalidad y la sustentabilidad en cada proyecto, porque creo que solo con una mirada consciente y diversa es posible generar un impacto real y duradero.

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Founder & CEO | AV & IoT Systems Innovator | Crestron, AMX, Q-SYS, Biamp, Node-RED Professional Focus Specializing in advanced control system programming and user interface design for commercial and residential environments. Extensive hands-on experience with Crestron, AMX, Q-SYS, Biamp, Extron, and Node-RED automation platforms — integrating AV, lighting, HVAC, and IoT systems into seamless, intelligent experiences. AVstudio - Next-Generation GUI Editor for AV & IoT Creator of AVstudio, the industry’s first WYSIWYG HTML5 editor built specifically for AV and IoT interface design. Key Highlights: • 🌐 Online-based HTML5 GUI Editor — design from any browser, no coding required • ⚙️ Compiled GUI Environment — deploy as Crestron One app (iOS), Android app, PWA, or browser-based dashboard • 🔗 Native Support for Crestron (Contract), AMX, and Node-RED, with Q-SYS and others in development • 🎨 Rich Library of themes, elements, widgets, and applications • 🧠 Smart Console for real-time logic configuration and action scenarios • 🧩 Live Debugging with actual processor or simulated environment • 📱 Responsive Layouts automatically adapt to any screen • 🛠️ Flexible Customization — zero-code design or full control with CSS & JavaScript Our Vision To bridge the gap between AV control and IoT automation, empowering integrators, manufacturers, and designers to create modern, responsive, and intuitive user interfaces—faster than ever before.

A marketing professional and 20-year AV industry veteran, I am a proud CTS holder and enthusiastic #AVfoodie who is passionate about innovative technologies, design, and all things AV. I look forward to connecting with you here on Xchange and invite you to join me on LinkedIn as well.  To reach me, please message me on LinkedIn, as I am unable to reply to conversations here.