I'm currently a Senior Product Marketing Manager for Q-SYS, engaging with all of our customers and channel partners to help identify and build better solutions. Previously I was the Q-SYS Video product manager, and before that Q-SYS Control product manager as well.
I came into marketing through technical and sales roles, so I’ve never looked at it like a support function. To me, it’s part of how a company grows, earns trust, and stays relevant. Today I lead global marketing at CTI across Pro AV, broadcast, and mission critical markets. My work sits across growth, positioning, sales alignment, and market strategy in environments where the sales cycles are real, the stakes are high, and credibility matters. I lead a distributed global team and work across markets where strategy cannot just sound smart. It has to hold up in the real world. That means connecting the work to market reality, supporting growth across regions, and making sure execution actually matches the story. I do my best work in complex B2B environments where trust is earned slowly, buyers are skeptical, and activity is easy to confuse with progress. It usually is not. I care a lot about the gap between what a company says, how it operates, and how it grows. That gap tells you whether the strategy is real.
At SpinetiX, I drive multichannel comms campaigns and oversee digital marketing, from website management to social media growth. I collaborate in cross-functional initiatives together with the product, support, and development teams to create product documentation. My role also involves directing our digital signage academy with AVIXA-approved courses and developing engaging brand-aligned content, as well as coordinating with internal and external partners to fulfill our marketing strategies. All this, while thriving in a multicultural setting of teammates from across the globe.
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Robert Sterzing is the CEO and Chairman of Bitlogix Corporation. With a background in advanced analytics, AI, digital twins, IoT, and cybersecurity, he has led companies across North America, Europe, and Asia. A former CEO and President of Optoma and EIKI, Robert has also served as a board member for a digital signage venture, bringing deep expertise in AV, enterprise technology, and innovation-driven growth.
Bitlogix began as an AV control software company, pioneering network-based solutions for IoT device management and AV system monitoring. Bitlogix has evolved into a leader in AI-driven and advanced analytics solutions, leveraging cutting-edge technology and data intelligence to serve multiple industries including the AV industry.