I’m Douglas Hoag, Principal Consultant and owner of DCH Technology Consulting, based in Chicago, IL. With more than 15 years in the audiovisual industry, I specialize in consulting, design, and owner’s representative services for complex built environments. My work spans courtrooms, council chambers, emergency operations centers, police stations, and corporate experience spaces, where technology must seamlessly support both in-person and hybrid collaboration. At DCH Technology Consulting, I take a human-centered design approach—balancing AVIXA, SMPTE, AES, ANSI, and AIA best practices with real-world workflows. My background includes global technology standardization efforts with Fortune 500 clients as well as civic projects requiring coordination between state and county stakeholders. I focus on creating cohesive, intuitive systems that support transparency, equitable conferencing, and future-ready infrastructure through solutions like AVoverIP, broadcast integration, and smart workflow design. I’m passionate about helping architects, owners, and technology teams bring their vision to life with audiovisual systems that feel intentional, intuitive, and built to last.

A business, customer focused and sales oriented marketing and communications professional with a strong administration background in the B2B space working with internal executive management and principal brand partners to develop and execute market centric strategies for the South East Asia region. A creative, versatile, nimble, resourceful individual with strong interpersonal, problem solving and relationship building skills to manage a portfolio of projects ensuring schedules and deliverables are met. MNC experience working in teams among culturally diverse colleagues across the region.

I am a production and AVL expert dedicated to bringing creative visions and concepts to life. I left my production home of 16 years in November 2021 and am currently building my own consulting business while keeping my options open for the right opportunity.  Since 1994, I have had the opportunity - both as a freelancer, small business owner, and an executive team leader - to work in delivering solutions on a scale that most people rarely see while up against timelines that seem impossible. My diverse, well-rounded background allows me to understand almost any organization or project's technical, creative, time management, and team building needs. I pride myself on the ability to creatively overcome challenges while creating an enjoyable experience for both my team and our clients along the way. I believe the job of a true leader is about more than creating and executing a strategic vision or strategy. It is about being a trusted team member, mentor, and leader. It is about creating a culture of earned respect and mutual trust where everyone believes they are a vital member of the team. It is about a firm commitment to the complete satisfaction of every customer, stakeholder, and employee.

Still a bit of an AV rookie. Not technical at all unless you need the clock on your VCR reset. Ally for Diversity & Inclusion across all industries. Member of the AVIXA Foundation Board, Diversity Council, and Women's Council. I have no clue what that component does. Professional Speaker. Aspiring Game Show Host. Below Average Charity Golfer. Overuser Of Capital Letters Where They Are Not NECESSARY. He/Him.

Vertical AVTV was founded in 2002 in Atlanta, GA by Robert Harlin and Bill Shiverick.  We provide a range of technology services - design, installation, integration and management - in the commercial market.   Audio Visual | Structured Cabling | Access Security | Digital Signage | Sound Masking | Satellite Television | WiFi/DAS We provide these services to our clients throughout the US.

I've been in the low voltage industry for my entire career in sales management / consulting / business development roles covering a diverse range of solutions and channels.. Over my 30+ year career in AV I've had the pleasure of working with company's such as: Bogen Communications, BOSE Professional, Crestron Electronics, ClearOne, Music Group and Axis Communications where I currently head up Axis network audio initiative in the US. 

Get in touch for anything related to AVIXA in the UK & Ireland - we're here to help and waiting to hear from you!