International Sales for Asukanet Co., Ltd.
Started my career in the insurance industry, specifically Workers comp. Eleven years ago I answered a call from an old friend I went to grade school with and he asked me to come help him manage his broadcast cabling company. That old friend is Carl Craver and the company is Viper Cabling Inc. WE handle everything from small voice and data /AV installs to large broadcast projects. I took over Carl's spot on the ITS Council and have been volunteering ever since 2012. I am excited to have been recently elected as the ITS Council chair. As the new Chair I hope to recruit new members that would like to be a part of our next charity project.
I believe marketing should do more than make noise. It should make it matter.
Whether it’s driving demand, building brand heat, or giving sales teams something real to run with, I’m here to make sure marketing actually moves the needle.
At CTI, I lead a team of people who give a damn about results and relationships. From Pro AV to broadcast, mission critical spaces, and beyond, we create campaigns that build trust and drive growth. No cold DMs. No gimmicks. Just work that works.
What drives me?
The endurance mindset. I’m an athlete, a coach, and someone who believes showing up when it’s hard is what makes it count.
Let’s build something that lasts.
If you care about people, growth, leadership, or building brands that actually work, I’m all ears.
Helping lead the charge of AVIXA's research efforts into the trends and opportunities in the pro AV industry. When not digging into data, speaking and writing about the trends, or discussing where to focus our research efforts next, I enjoy spending time outdoors on walks, hikes or fishing adventures. Though I also have a soft spot for consuming AV content in my DIY home theater, thanks to a love for good audio I get honest from my Dad!