When Screens Watch Back: What AV Manufacturers Must Get Right About AI‑Enabled Digital Signage
On February 3-6, Integrated Systems Europe will return to the Fira de Barcelona Gran Via. Let’s gear up for the show together! In this series, we’ll cover several topics leading up to ISE 2026, from information on education sessions to exhibitors.
To make the best of your time at ISE 2026, here’s a short and simple guide for you. We’ll review transportation details, go over the show floor plan, and provide other useful resources.

The show's venue is located at this address:
Fira de Barcelona
Gran Via Venue
Av. Joan Carles I, 64
08908, L’Hospitalet de Llobregat
Barcelona
Spain
There are a few different ways to get there. If you're driving, the Gran Via fairground is located in a new business development area, connected to the main motorways and dual carriageways leading into Barcelona. There are also four parking garages: A, B, C, and F.
In addition, guests and exhibitors attending ISE 2026 from outside Barcelona are entitled to a free three-day Zone 1 travel pass for the Barcelona train, metro, and bus systems.
For more information on how to collect your travel pass or get to the show, check out this page on ISE’s website.
Luckily, the Gran Via Venue is organized in a very linear way that makes navigation easier despite its massive size (just make sure to wear some comfortable shoes)! There are multiple main entrances along the complex, and once you’re inside, you’ll find 8 main halls, which hold the Technology Zones. These halls are all connected by a shared walkway.
To help you navigate the show floor, you can access the show floor plan here. Using the digital floor plan, you can research and view different halls ahead of time. You can also search for specific exhibitors, booths, and product categories.
Here are some additional key resources for ISE 2026 that will help you walk in with confidence:
For even more resources, check out the First-Time Visitor page on ISE’s website.
Equipped with this short and handy guide, you'll be able to stride into ISE 2026 with ease and excitement. What are you looking forward to the most at the show?
There’s not much time left, so make sure you're properly registered before missing out!
A University of Central Florida double-alum with a Master’s in Digital Media, I'm a content creator who loves bringing people together over shared interests. As AVIXA's Coordinator of Digital Content, I produce articles on a myriad of technology topics. I've also worked on virtual reality projects, transforming Romanian folk tales into VR narratives.
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