As an architect by training (BS Architecture, Cal Poly SLO) and a collaborative technologist with four decades of practice, I’m passionate about mentoring the next generation of AV professionals at the intersection of technology, strategy, and leadership. I have been active in AVIXA since 1986 and served on the national board from 1993–2000. I am a Fellow of the Society for Marketing Professional Services (SMPS) and an Associate member of the American Institute of Architects. I serve as Director of Digital Experience Design at Clark & Enersen, a 200-person interdisciplinary architecture and engineering firm, where I lead the planning and design of integrated audiovisual and digital experience environments for higher education, healthcare, and research clients. My expertise spans systems design, integrated building technology planning, and strategic business development. I bring an award-winning, B2B design-thinking approach developed through leadership roles with national AEC and technology firms. Across both institutional and consulting roles, I have led marketing and growth strategy, designed future-ready learning and simulation environments, and helped organizations implement AI-powered tools that scale expertise and performance.

Founded in 1978, LANG AG is a globally leading wholesaler of visual presentation technology, offering solutions for both rental and sales. Through innovation and technological pioneering, the company has earned an excellent reputation in the AV industry. LANG identifies promising technologies at an early stage and successfully supports them through to market maturity. With independent subsidiaries in Switzerland, the United Kingdom, Spain, the United Arab Emirates, and the Netherlands, LANG serves the professional AV market across Europe and internationally. The company operates discreetly in the background, ensuring the highest level of confidentiality toward end customers. A comprehensive portfolio of cutting-edge AV technology, around 220 dedicated employees, and long-term partnerships underscore LANG AG’s commitment to innovation – today and in the future. 

We’re the Hub for All People and Things AV We are the community for the creative professionals who use technology to create integrated experiences. AVIXA is the Audiovisual and Integrated Experience Association, producer of InfoComm trade shows around the world, co-owner of Integrated Systems Europe, and the international trade association representing the audiovisual industry.

I am responsible for Global Industry Engagement for AVIXA, including all membership, councils, sponsorships, and engagement programs. Oversee global sales and account management programs including our global partner accounts. Member of Strategic leadership team with involvement in association operational management and product development to meet Member needs and deliver them profitably. This function engages AVIXA ProAV members across all segments and global regions to maximize Association membership growth, member engagement, and revenue.

The Consultant Council aims to serve as an advocacy group with a global focus, cultivating emerging talent and promoting the role of consultants to the broader market.

Get in touch for anything related to AVIXA in the UK & Ireland - we're here to help and waiting to hear from you!

Contact me for anything related to our beautiful Industry in the Benelux & Nordics Region; Digital Signage Content and Streaming; Collaboration; Learning Technologies Etc   Always look forward to hearing from you!