"Teaching my skills and my knowledge, sharing my experience with other people, is an unmatchable feeling I don't want to miss again. And, however, to teach or instruct others in our field, you always find new questions and a new point of view. You should never stop learning!" I'm very involved in the AV/IT convergence, specialised in digital video and in IT networks. Since 2010 member of the CTS technical committee and also lecturer in private and governmental universities of applied science in Germany.
I came into marketing through technical and sales roles, so I’ve never looked at it like a support function. To me, it’s part of how a company grows, earns trust, and stays relevant. Today I lead global marketing at CTI across Pro AV, broadcast, and mission critical markets. My work sits across growth, positioning, sales alignment, and market strategy in environments where the sales cycles are real, the stakes are high, and credibility matters. I lead a distributed global team and work across markets where strategy cannot just sound smart. It has to hold up in the real world. That means connecting the work to market reality, supporting growth across regions, and making sure execution actually matches the story. I do my best work in complex B2B environments where trust is earned slowly, buyers are skeptical, and activity is easy to confuse with progress. It usually is not. I care a lot about the gap between what a company says, how it operates, and how it grows. That gap tells you whether the strategy is real.
Seasoned Executive with over 27 years experience in the Commercial Special Systems Technology Industry. A consistent profit driver. My experience lies in Operations & Project Management, Executive Sales & Business Development. Implementing internal business processes to increase gross margin, human experience, & strategic planning.