As an architect by training (BS Architecture, Cal Poly SLO) and a collaborative technologist with four decades of practice, I’m passionate about mentoring the next generation of AV professionals in the intersection of technology, strategy, and leadership. I've been active in AVIXA since 1986, and served on the national board, 1993-2000. I'm a Fellow of the Society of Marketing Professional Services (SMPS), and an Associate member of the American Institute of Architects.  My expertise spans audiovisual systems design, integrated building technology, strategic business development, and higher education technology planning. I bring an award-winning, B2B design thinking approach developed through leadership roles with national AEC and technology firms. I’ve led marketing and sales strategy, designed future-ready digital experience environments, and helped organizations implement AI-powered tools to scale expertise and performance. I’m available as a mentor or advisor in areas including AV system design for education and civic spaces, AI-enhanced business development, strategic marketing for integrators and consultants, digital experience planning, and leadership development for rising professionals. I’m especially focused on helping firms utilize technology not just to build systems, but to establish credibility, save time, and drive revenue growth. Known throughout the AEC and AV industries for my thought leadership and integrity, I share insights through industry publications, AVIXA and SMPS events, and my blog, CatalystFactor—a resource for growth strategies, leadership development, and marketing innovation. .

Jesse Chung has been working at Jushin AVT, one of the top AV system integrators in Korea, as a business development director since 2019. He helps people looking for an innovative workplace to find new insights and manages a team to build modern workplaces with the latest and greatest AV and UC solutions. Previously he worked at Samsung for twenty years as a project manager responsible for implementing intelligent workspaces. He holds a CTS (Certified Technology Specialist) of AVIXA. Jushin AVT is a gold member of AVIXA and a sole Korean member of PSNI (an AV global alliance). 

Engenheiro de Telecomunicações com MBA TV Digital e Novas Mídias de Comunicação e MBA Serviços em Telecomunicações. Sólidos conhecimentos em Comunicação Unificada (UC) e certificado internacionalmente como Engenheiro de Vídeo Conferência (CVE - Certified Videoconferencing Engineer), desde 2001 vem atuando neste mercado com excelência.

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Audio Visual Integration Company specializing in Hybrid Work Solutions

At ISINAC, we generate Acoustic Comfort. We are a specialized team of technicians that aim at calculating, designing, manufacturing and distributing acoustic absorbent solutions for the world through our distributors.

Sales and marketing specialist with over 20 years’ experience in the Pro A/V industry seeking growth opportunities within a creative, energetic atmosphere. Dedicated to helping clients find extraordinary custom audiovisual solutions while building strong, lasting relationships within the industry. Team-oriented professional with diverse skill set and proven track record of success.