Apasionado por la tecnología, los proyectos de alto impacto y la innovación — especialmente cuando conectan con lo que sucede hoy y lo que está por venir en América Latina. Soy Business Development Manager para América Latina en soluciones LED profesionales, con experiencia liderando estrategias comerciales para videowalls y entornos visuales de alta disponibilidad. Conozco a fondo los desafíos técnicos y comerciales del sector ProAV, y me enfoco en ofrecer soluciones que combinan calidad, eficiencia y visión de futuro. Además, me dedico a preservar memorias: lidero un emprendimiento para digitalizar formatos analógicos como VHS, MiniDV, vinilos, fotografías y negativos, ayudando a familias a conservar sus recuerdos de manera segura y accesible en el mundo digital. Creo firmemente en la posibilidad de transformar industrias combinando experiencia técnica, enfoque comercial y un propósito claro. Mi motivación: crear valor real — para clientes, para usuarios finales, para las personas que quieren preservar lo que importa. Si compartes intereses en tecnología LED, transformación digital, digitalización de contenido legado o soluciones audiovisuales para América Latina, me encantaría conectar e intercambiar ideas.

Experienced Marketing Manager with a proven track record in the information technology, F&B and services sector. Proficient in driving results through comprehensive Marketing Strategy execution, adept Campaign development and implementation, Account-Based Marketing (ABM), Demand and Lead Generation tactics, as well as impactful Brand Strategy formulation. I possess expertise in orchestrating dynamic Content Programmes, fostering fruitful Strategic Partner relationships, harnessing the potential of Social Media platforms, orchestrating seamless Event Management, optimizing CRM strategies, and navigating the realms of PR & Media.

I am Tanya Houston, the CEO of Wildwood Plus, a specialist PR and marketing agency I founded in 1994. With well over 30 years of experience in the industry, I am committed to supporting women in the technology and AV industry. As the co-lead for the AVIXA Women's Council in the UK, I focus on making connections, amplifying voices and creating opportunities to support women and allies working in, and dreaming of a career in, AV and its associated industries. At Wildwood+, we work with manufacturers, service providers, consultants, designers and installers helping to tell their stories and make connections. We are also agency for AVIXA, CEDIA and ISE - and we love to help make connections and grow businesses together.